Marketing Manager GTM

As a GTM Lead you will help develop strategies to improve and grow our market presence and additional revenue streams. With a focus on marketing and product you will work closely with crossfunctional teams including software development sales and customer experience to ensure successful launches and market penetration. Your role is essential in encouraging positive relationships and outstanding support advancing our mission to connect Filipinos to safe jobs abroad. You will directly report to the Business Unit Head and your day to day will include:

• Generate customer insights: Generate indepth insights by analyzing complex data sets understanding customer needs conducting market research and applying marketing principles.
• Market benchmarking: Deploy learning strategies to gain more information about the market such as market segmentation market development market refinement and competitive intelligence analysis.
• Project planning and : Outline the complete gotomarket strategy and marketing plan. Define and set up measurement milestones metrics and key performance indicators (KPIs) for launch initiatives and activities.
• Ensure crossfunctional collaboration: Steer crossfunctional teams across sales customer experience software development marketing legal operations and finance. Evaluate ideas empower teams to meet deadlines and ensure allaround alignment in the gotomarket process.
• People management: Lead a team of marketing professionals to meet KPIs on lead generation and conversion content performance signups and registrations and job applications.

The Team

WorkAbroad (WA) is the leading job portal for aspiring Overseas Filipino Workers (OFWs). For the past 20 years we have been committed to improving accessibility to overseas jobs for Filipinos with great prioritization of their safety all jobs advertised on our site are approved by the Department of Migrant Workers (DMW formerly POEA). SeamanJobsite (SJ) is a subbrand of WorkAbroad that focuses solely on the seafairing workforce. Both WA and SJ are fully owned by SEEK.

At WorkAbroad we value our culture and the way we work together to get stuff done. You will work with a group of hardworking fun and caring people who will support you to have meaningful and purposeful career.

Our dedication to fostering a work environment where people feel like theyre making a difference every single day has helped us maintain a leading job portal in the Philippines. In other words people like to come here and were proud of that!

Qualifications :

• Bachelors/College Degree in any field required.
• Proven experience in B2B Marketing SaaS Ecommerce or related sectors essential.
• Familiarity with SEO fundamentals with a focus on user experience visibility organic traffic and customer insights.
• Project management experience is required.
• Minimum of 2 years in people management experience required. Excel in motivating and guiding the team handling tough conversations with confidence.
• Datadriven and analytical with a strategic mindset. Enjoys researching market trends and developing factbased solutions.
• Embody our SEEK Principles: Team Passion Delivery and Future

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race religion color national origin sex gender gender expression sexual orientation age marital status veteran status or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process to perform crucial job functions and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Passionate about making a real difference Apply today!

Additional Information :

At SEEK we are passionate about fostering a culture of inclusion and wellbeing that embraces and values the diversity of our people. We are a purpose driven business that works with heart.

We know teams with diverse ideas experiences and perspectives are more creative and are critical to ensuring effective delivery and innovating to enable our future success. As such we welcome applications from people with diverse backgrounds and life experiences especially as they relate to gender sexual identity culture faith disability and life stages. If you have the skills curiosity and an adaptable mindset but dont meet every responsibility or qualification listed in this advertisement please still get in touch with us.

Should you require any specific support or adjustments throughout the recruitment process and beyond please advise us and we will be happy to assist.

For this role only those with eligible right to work will be considered.

SEEK kindly requests no unsolicited resumes or approaches from recruitment agencies and will not be responsible for any associated fees.

Remote Work :

No

Employment Type :

Fulltime