Social Media Specialist

About the Job

Core responsibilities:

• Setting and implementing social media and communication campaigns to align with marketing strategies
• Providing engaging text, image and video content for social media accounts
• Responding to comments and customer queries in a timely manner
• Align with content team on social media content manners and best practices

Job brief:

Our ideal candidate must have exceptional oral and written communication skills and is able to develop engaging content. Candidate should be a ‘people person’ with great customer service skills and the ability to moderate online and offline conversations with our community.

Ultimately, candidate should be able to act as the face and voice of our brand and manage all community communications in different fields:

• General news
• Business and finance
• Sports

Responsibilities:

• Set and implement social media and communication campaigns to align with marketing strategies
• Provide engaging text, image and video content for social media accounts
• Respond to comments and customer queries in a timely manner
• Monitor and report on feedback and online reviews
• Organize and participate in events to build community and boost brand awareness
• Coordinate with Marketing, PR and Communications teams to ensure brand consistency
• Liaise with business and sales departments to stay updated on new products and features
• Build relationships with customers, potential customers, industry professionals and journalists
• Stay up-to-date with digital technology trends