Social Media Intern - Paid

Student Internship or Coop meeting the following criteria:

• Enrolled in a Postsecondary Institution with Fulltime Status
• Canadian citizens permanent residents or persons granted refugee status in Canada*
• Willing to work in our office located at Yonge & SheppardSubway

The Social Media Specialist is responsible for developing and executing a fullfunnel social media strategy. This role works closely with the Social Media team as part of the marketing department. The specialist strives for specific growth metrics along each funnel phase. This requires understanding how current social marketing programs affect users intent and ability to purchase via these social channels.

As culture becomes dictated by social media and TikTok becomes the leading entertainment platform were looking for people who can put our clients in the spotlight with agile creatorlike content that feels like it was built for the soul of Gen Z.

The Social Media Specialist will always look for new opportunities to diversify channel offerings through innovative programs and early adoption of new platforms.

Job Duties and Responsibilities

The Social Media Specialist is responsible for researching designing developing and executing a fullfunnel marketing program.

The Social Media Specialist is responsible for meeting and exceeding identified quarterly key performance indicators including socialaided conversions onsocial conversions specific traffic metrics and specialized revenue metrics focused on major activations like backtoschool and Black Friday.

This position coordinates with the technical product team to ensure that all necessary integrations between the CRM eCommerce platform and individual social channels function correctly.

This role will work with marketing and communications to ensure that social commerce content matches brand elements like visual design voice and tone.

Youll work with a team of social media experts including social strategists social content coordinators/community managers and social producers.

Responsibilities

Manage endtoend social and content strategy for multiple clients
Develop intellectual and compelling strategy documents that shift the way people think
Drive the creative brief through an identified problem insight advantage and strategy
Develop new ways of thinking briefing and executing against social content
Source a group of lofi content producers to execute creatorstyle UGC content
Instruct research and data teams to uncover new findings and morph them into insights
Live on the cusp of culture articulate trends & changes in behaviour to develop POVs
Obsess over metrics and performance our clients are now creators and their existence depends on their social performance
Collaborate with interagency teams including strategists creatives producers account teams and project managers
Take feedback in stride learning is about not always being right!

Desired Skills

Work within vital digital platforms including Meta Business Manager TikTok YouTube Pinterest Snapchat X etc.
Understanding of social analytics and what they mean. You should have the ability to work on a team as they convert numbers into insights to make nonobvious content recommendations that resonate.
Strong writing background with an ability to communicate thoughts clearly and simply
Experience with creative conception. Evaluate what makes an idea suitable and provide feedback to teams that challenge them resulting in more entertaining content that resonates.

You are an ideal candidate if you:

Are curious by nature: youre interested in how things work and why they work that way
Have the incongruent take in the room (we want people who think differently than we do)
Are creatively driven and think of data as a vehicle for unlocking new opportunities
Set highquality standards of work for yourself and aim to get every detail right
Relentlessly want to improve and grow
Ability to take action
Undergraduate Degree (Marketing Business Public Relations/Communications Psychology) or other related degrees considered an asset

IF SERIOUS PLEASE COMPLETE THIS APPLICATION AND THIS ASSESSMENT.CLICKHERE OR GO HERE:

https://www.iasassessment/session/register/jbp140516GJAMSE2

What we offer:

Daily Morning Mindfulness Meditations
InPerson CoWorking Sessions
Social Events throughout the year including company retreatssummer BBQs Halloween costume parties Holiday parties
Opportunity to give back to the community through our charity programs
A chance to work with a firstclass team!

We thank all applicants for their interest; however only candidates under consideration will be contacted.

No telephone calls please. No agency calls or emails.