Key Account Manager - Ecommerce
Key Account Manager - Ecommerce
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Job Description
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As a Key Account Manager for the Partner Portals team HE/SHE will be managing the business on the Flipkart portal.
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Drive ecommerce Sales revenue and market share within the BPC category on Flipkart while at the same time maintaining full control of the portal level P&L and thus onplatform expenses.
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Strategic thinking to drive the right avenues of business for brands Market share and growth on FLIPKART
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Assortment planning selection of the right SKUs portfolio management revenue management listing negotiation and execution
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EContent execution : Contributing towards ensuring effective and high conversion visibility call outs design and end to econtent execution including creatives PDP content and digital & social content
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EShopper journey understanding: Develop and bring along a deep understanding of shopper journey in the online environment what do consumers buy how they buy where the click how they convert
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Search Optimization and performance marketing work with the agency partners to create a detailed search optimization and display performance marketing plan to consistently improve ROAS and build an optimum marketing efficiency for all assets and marketing spend buckets for brand on Flipkart
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Pricing and promotion planning & execution: Propose and close a SKU level detailed pricing and promotion plan with the Head of ecommerce for the year and month. Understand and execute brand guardrails on offers and price. Execute pricing promotions and deals for Flipkart on a daytoday basis to ensure optimum price execution as per the brand guardrails.
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Manage the VLPL marketplaces account on Flipkart portal including understanding and downloading all reports inventory management shipment creation reconciling inventory and payment reports and negotiating and highlighting in case of gap
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Inventory and payments management manage the entire ownership of inventory and payment collections from Flipkart to VLPL
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P&L Management manage the entire budget for Flipkart across cost of doing business on marketplaces (all shipping and commission related expenses) packaging expenses pricing and promotion budgets performance marketing budgets etc. to drive P&L adherence at all times
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Internal selling Occasionally be the proposer and initiator for internally discussing and closing ideas that may drive growth for the account
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Data reports and presentations Actively analyse and publish data related to the account during all monthly meetings and deadlines including presentations for the management
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Online Events and New Launches represent brand in the best manner possible during ecommerce online events and drive all new launches to 100% execution during launch months
Employment Type
Full Time
