Group Marketing Manager

Position Title: Marketing Manager

Educational Qualification: BE / B.Tech & MBA

Company Description: We are a leading global provider of engineering services

Job Description:

We are in search of a dynamic selfmotivated individual with a strong business acumen to join our team as a Marketing Manager. This role will be instrumental in crafting and executing a comprehensive integrated marketing strategy aligned with our business objectives. It offers significant visibility and provides an opportunity to elevate brand awareness enhance stakeholder engagement and establish thought leadership.

Primary Responsibilities:

• Shape marketing strategy and plans through insightful market analysis and competitor evaluations.
• Develop compelling digital content across various platforms including websites AccountBased Experience social media Points of View video scripts and internal communications.
• Employ analytical thinking and research prowess to gather market insights competitive intelligence and customer trends facilitating informed decisionmaking by senior leadership.
• Showcase expertise in product packaging campaign management marketing execution creativity and effective engagement with sales and delivery leadership.
• Execute hybrid events aligned with marketing and business strategies.
• Foster collaborative relationships with diverse stakeholders.
• Craft engaging presentations and promotional materials.
• Demonstrate proficiency in reporting and interpreting data.

Ideal Candidate Profile:

• Proficiency in crafting captivating narratives and creating content that resonates with audiences.
• Demonstrated ability to conceive and execute multitouch marketing campaigns collaborating seamlessly with various stakeholders.
• Comprehensive understanding of marketing domains including branding communications events analyst relations public relations & media customerfocused workshops and social media.
• Sound knowledge of the latest technological trends in the engineering and R&D sectors with expertise in utilizing marketing automation tools such as Pardot.
• Experience in crafting compelling content transforming technical inputs into persuasive value propositions and thought leadership materials.
• Familiarity with leveraging platforms like LinkedIn search engines and programmatic advertising for digital marketing.
• A collaborative team player skilled at working effectively with diverse teams.

Remote Work :

No