Senior Content Specialist

About the Customer

Company is an American technology company founded in 2003 with a mission to help public sector agencies and facility owners plan build and manage their capital projects and assets safely and efficiently.

About the Role

Designation : Senior Content Specialist

Job overview:

We are looking for a passionate and experienced content expert to join our budding team as a key player in our content engine. You will be spearheading the content function including planning strategy and execution in addition to ensuring quality control. This will include thorough research on construction industryrelated topics with an acumen for writing. You will also be responsible for ensuring consistent brand voice and identity in both internal and external communication. If you have a keen interest in storytelling a knack for turning complex ideas into compelling copy and can thrive in a fastpaced environment we want to hear from you.

Responsibilities and duties:

Plan research and strategize the overall content calendar and structure independently

Apply deep curiosity to understand the market target audience and Company s offerings for

creating compelling messaging and content

Collaborate and manage external writers to deliver wellresearched content that is factually

accurate informative engaging and errorfree

Edit proofread and analyze content to prepare wellstructured drafts and publish quality assets

including whitepaper guides ebooks research reports thought leadership articles etc.

Audit the existing content repository (online and offline) for brand voice relevance and

optimization

Demonstrate advanced ability to track analyze and identify patterns for optimizing content

based on data independently

Team up with the design production team for the timely delivery of collaterals. This includes

assets for the website sales platforms and content amplification campaigns

Work across different teams (product sales customer success event communications

proposals digital and industry) to design and execute content plans

Understand the competitive product differentiations and articulate them consistently across

assets

Maintain the content style guide and ensure that content generated (internal and external) has

a consistent brand voice reinforcing Company s brand identity

Work Location:

Bangalore

Work Experience:

1012 Years of experience

Background and Requirements

Job Requirements

Qualifications:

At least 10 to 12 years of agency experience or content writing sales enablement product

marketing or in a similar role at an established B2B SaaS firm

A masterful writer having strong editorial/proofreading capabilities with a proven track record

showcased in a professional portfolio (Exposure to both internal and external communication is

a plus)

Advanced written and verbal communication skills with a good command of American English

Experience in creating easily understood content from a complex technical product suite

Strong understanding of optimal multichannel approach throughout the customer journey

including but not limited to social digital events and content

Should have experience working crossfunctionally and across geographies to support overall

marketing and business goals

Capability to visualize content from a design production angle will be a valuable skill

Expertise in MS Office and other content management systems will be an added advantage

A specialization in B2B writing with a degree in English journalism mass communication or

media studies is preferred

Personal attributes:

Possess a professional attitude and flexible working approach

An active listener with the ability to quickly absorb and apply professional knowledge to tasks

Should be able to adapt to working across different time zones when required

Ability to work independently with a strong sense of responsibility and commitment

Has a cando approach with an aptitude to learn and share

Adheres to timelines and deadlines set out

A collaborative team player with an openminded approach