Senior Marketing Executive

About the role (Senior Marketing Executive Southeast Asia) for Page Group

The Southeast Asia Marketing team covers 6 countries Singapore Malaysia Indonesia Thailand Vietnam and the Philippines which represents high potential growth for the Page Group business. This team will be responsible for driving market penetration brand awareness and lead generation across the region working closely with the country leadership marketing teams and consultants in the region. This is a great opportunity for you to work in a highly collaborative environment make a big impact and win as a team.

Our company values:

We make a difference.

Work as a team

Enjoy what we do.

We are passionate.

We value determination.

You are:

Passionate about changing lives and understanding the human behind the click.

Passionate about designing delightful brand experiences understanding the impact our brand purpose has on all our objectives.

Strong attention to details

Customerfocused with this attitude in everything you do to create lifetime customers.

A firm believer in data and a resultsdriven marketing approach.

Growth mindset with bold ideas a knowhow attitude to get things done and an approach to work (testing measuring iterating). Constantly up to date with Marketing funnel frameworks and tactics.

Selfstarter with the ability to drive projects from start to finish including being a datadriven thinker who uses insights and analysis to guide strategies experiment learn and improve.

The X factor is not simply to implement marketing tactics well but to constantly evaluate what is the desired customer s experience against our marketing touchpoints. Report and analyze results and offer agility in transforming our approach with bestinclass channel management to deliver business performance.

This role offers an exciting exposure to B2B marketing management from top to bottom of the marketing funnel with the latest marketing technology stack:

Upper funnel LinkedIn as a key social channel. Partner with the Communications team to bring to life awarenesstype engagement on social media and key B2B multiplier networks.

Sales Conversion Inmarket understanding of business requirements and building online / offline activities to meet and engage clients and candidates. Driving leads hot jobs and client satisfaction rating

CRM Partner with CRM and Ops team to drive a high follow up rate via Salesforce and our latest marketing technology stack.

Digital Partner with digital team to support paid media campaign website management and Job Board CVDB networks to optimize web traffic and KPIs (Job applications Hot Jobs)

Regional campaigns Localize and implement regional campaigns across SEA.

Reporting reporting of marketing performance into Ops cadence to drive alignment and awareness of workstreams.

Core tasks:

Endtoend project management of the campaign:

Develop creative briefs for studio and consultants; Manage communication channels (email socials website/ event platforms etc.); Review creative assets; Review/optimize results 30%

Event / Webinar management: Build event invites and assist with webinar setups 10%

Awareness/ Client Engagement campaign (e.g. incountry sponsorship to drive lead generation/thought leadership) 15%

Community management: support for publishing/distributing content across relevant social media channels within each region 15%

Support Page Brand offerings in the market: Develop capability statements that outline our business offerings 10%

Build & and manage SEA marketing plan.

Manage marketing priorities track results and share performance with Marketing and Ops leadership. Curate & and categorize types of content to go out across all channels in SEA (Google Reviews etc.) 20%

Skills & Qualifications

3 6 years of experience in marketing and campaign management agency experience preferred. Experience with social media platforms video production and webinar setups ups a plus.

Degree in marketing or related fields

Skilled in business communications and project management

Ability to manage multiple projects concurrently and work efficiently.

Benefits