Remote Paid Media Associate

Qualifications As ourresident paid media expert, you will be the go-to person for allthings paid media. To be successful in this position, the candidatemust be a subject matter expert and be able to perform each dutysatisfactorily. The responsibilities listed above represent theknowledge, skill, and/or experience required to fill therole’sresponsibilities. Education/ Experience Bachelor’s degreepreferred, equivalent experience and/or proven track record ofresults accepted2 - 4 years of experiencedirectly managing Google Ads campaigns, willing to train and/orbuild development pipelines Meta ads and Microsoft Ads experience is desired, but notrequired Hands-on experience directly managingpaid advertising via search, Pmax, display, demand gen,etc. Current Google Ads certification (Search,Display, AI, & Measurementrequired) Experience successfully working withthird party marketing agencies Multi-channelexperience preferred Experience working cross-functionally to better understand the business objectivesacross multiple departments and deploy paid media to achievethem Hands-on experience optimizing towardsupper and lower funnel conversion metrics Skills/Knowledge Successfully managed 25+ accountswhile achieving campaign / growthgoals Intermediate knowledge of Microsoft Excel, with basic knowledge of Word, PowerPoint,etc. Comfortable aggregating performance datafrom multiple sources and mining forinsights Comfortable using Google Analytics(GA4) and Tableau Performance driven, growthmindset and not satisfied with the statusquo Mathematically minded and makes decisionsusing hard data Excellent verbal &written communication skills Comfortableworking in a collaborative environment with cross-functionalstakeholders Experience working with Google Tag Manager to set up granular conversion tracking and attribution forpaid media campaigns Moderate experienceworking with Word Press websites to carry out landing pageoptimization, conversion rate optimization, and building foundationfor conversion tracking andattribution