Our approach
We focus on people. We put end users' experience as a priority on all strategies and processes. Thus, we aim to make complex topics easy to understand and provide exactly what our audience is seeking. We achieve this by carefully analyzing data and reflecting upon it, writing the content with care, and ensuring a smooth user experience.
The role
You will work on the igaming market to review, publish and order new content in English with high standards of quality. Your main responsibility is to develop and implement content strategies that not only align with our overarching business objectives but also address the interests and needs of our valued users.
To be more specific, you will :
- Create engaging content that's easy for everyone to understand, whether they're interested in casino games or sports betting.
- Ensure that all content created by your team of freelance writers remains up to date, complies with regulations, boosts SEO, reads well, and is error-free. You'll also be there to offer helpful feedback.
- Collaborate closely with the Market Manager and SEO Manager.
- Keep an eye on content performance using analytics tools and suggest improvements based on your findings.
- Help shape and execute content strategy for English Speaking Markets.
- Support and guide freelance writers, including finding them on sports-focused online platforms, training them, and giving them clear guidelines.
- Keep track of content expenses in the budget report, and create and refine article templates as needed.
The ideal profile 💎
We're on the lookout for someone who not only shares our values and ambitions but also envisions growing alongside MoveUp Media. As a dedicated team player, you embody fair play, transparency, agility, and an unstoppable drive. You're the perfect fit for our team if:
- Are an English native speaker.
- You're a WordPress whiz who loves bringing articles to life with images and following editorial guidelines.
- With at least 2 years of content management or copywriting experience under your belt, you are prepared to tackle new challenges.
- If you've got a knack for igaming or affiliate marketing, even better!
- You get that user experience is key to keeping people engaged with your content.
- Participating in strategic decision-making? That's where you shine!
- Your communication skills are exceptional, and you excel at conveying your ideas effectively.
- Attention to detail is second nature to you – you never miss a thing.
- Managing content calendars is a breeze for you! You'll ensure they align perfectly with our product goals.
- Spotting usability issues and proposing improvements? You're on top of it!
- You're constantly brainstorming fresh content ideas based on industry trends.
- Staying ahead of local market trends? No problem – you're always ahead of the curve!
- You have experience working with freelancers and know how to manage them effectively.
🌟Feeling up to the task of managing the main challenges of the role, even without meeting all criteria? We're eager to hear from you! We know not all great candidates will match 100% of the above.🌟
Next steps in the process ✅
- We would like for you to share examples of content that you wrote and was successful (we will be keen to know how). If you have a solid portfolio of iGaming content that was produced and published under your own name, we would love to see it. Any proven work in related topics, such as sports reporting, is also very relevant.
- 1rst Interview with your future manager to make sure you meet the role’s requirements, followed by a short practical test.
- 2nd interview with HR to better understand who you are and make sure there is a cultural fit with MoveUp Media
- Last step: a proposition for us to start working together!