drjobs Marketing Automation Specialist

Marketing Automation Specialist

Employer Active

The job posting is outdated and position may be filled
drjobs

Job Alert

You will be updated with latest job alerts via email
Valid email field required
Send jobs
Send me jobs like this
drjobs

Job Alert

You will be updated with latest job alerts via email

Valid email field required
Send jobs
Job Location drjobs

New York, NY - USA

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Job Description

Our client seeks a detailoriented and technically proficient Marketing Automation Specialist to join their team. In this role you will leverage your expertise in marketing automation platforms to streamline marketing workflows personalize customer experiences and drive campaign effectiveness.

Responsibilities:

  • Design and build automated marketing campaigns (e.g. email nurture sequences drip campaigns triggered messages) using marketing automation software.
  • Manage and segment customer data to ensure targeted and relevant marketing communications.
  • Develop landing pages email templates and other marketing assets for automated campaigns.
  • Analyze marketing automation campaign performance metrics (e.g. open rates clickthrough rates conversion rates) and identify areas for improvement.
  • Integrate marketing automation tools with other marketing and CRM systems to ensure data synchronization and a seamless customer journey.
  • Maintain and troubleshoot marketing automation workflows to ensure optimal functionality.
  • Stay current on the latest marketing automation trends and tools to identify new opportunities for efficiency and effectiveness.

Qualifications:

  • Bachelors degree in Marketing Communications or a related field (or equivalent experience).
  • Minimum of 23 years of experience in marketing automation or a related field.
  • Proven experience with marketing automation platforms (e.g. HubSpot Marketo Pardot).
  • Strong understanding of marketing automation concepts campaign workflows and segmentation strategies.
  • Excellent analytical skills with the ability to interpret marketing automation data and identify trends.
  • Proficiency in email marketing best practices and copywriting.
  • Ability to work independently and manage multiple projects simultaneously.

Benefits:

  • Competitive salary and benefits package.
  • Opportunity to play a vital role in streamlining marketing operations and driving campaign performance through marketing automation.
  • Be part of a team dedicated to leveraging technology to create personalized and effective marketing experiences.
  • Work in a dynamic and resultsoriented environment where innovation and efficiency are valued.
  • Contribute to a culture of datadriven marketing and continuous improvement.

Please submit your CV and cover letter outlining your experience and qualifications for this exciting opportunity.

Remote Work :

No

Employment Type

Full Time

Company Industry

Report This Job
Disclaimer: Drjobpro.com is only a platform that connects job seekers and employers. Applicants are advised to conduct their own independent research into the credentials of the prospective employer.We always make certain that our clients do not endorse any request for money payments, thus we advise against sharing any personal or bank-related information with any third party. If you suspect fraud or malpractice, please contact us via contact us page.