Head of solutions marketing

About this role We are seeking a highly skilled and experienced Headof Solutions Marketing who will be responsible for developing andexecuting comprehensive marketing strategies focused onindustry/vertical messaging and positioning, as well as drivingimpactful use case-related campaigns that result in qualifiedpipeline and revenue. ️Your responsibilities Develop and implementstrategic marketing plans to effectively position our solutionswithin specific industries/verticals, ensuring messaging andpositioning resonate with targetaudiences Conduct market research and analysisto identify industry trends, customer needs, and competitivelandscape, leveraging insights to shape marketing strategies andcampaigns Collaborate with cross-functionalteams, including sales and customer success to develop compellingmessaging and positioning that highlights the unique valueproposition of our solutions for differentindustries/verticals Create and execute usecase-related marketing campaigns that showcase the benefits andsuccess stories of our solutions, targeting specific customersegments and driving lead generation andconversion Collaborate with the contentmarketing team to develop high-quality marketing collateral,including whitepapers, case studies, blog posts, and videos, thateffectively communicate the value of our solutions inindustry-specific contexts Work closely withthe demand generation team to develop and execute targetedmarketing campaigns that align with industry/vertical messaging andpositioning, driving awareness, engagement, andconversion Monitor and analyze campaignperformance, leveraging data and metrics to optimize marketingstrategies and tactics, and provide regular reports and insights tokey stakeholders️ Is thisyou? Provenexperience (5+ years) in a similar role, specializing in solutionsmarketing, industry/vertical messaging andpositioning Experience in marketing to Healthcare, Retail, and Finance Servicescustomers Strong understanding of marketingprinciples, including market research, segmentation, targeting, andpositioning Demonstrated success in developingand executing marketing strategies and campaigns that drive leadgeneration and conversion Excellent written andverbal communication skills, with the ability to craft compellingmessaging and positioning for differentindustries/verticals Exceptional organizationaland project management abilities, with the capacity to handlemultiple priorities and meet deadlines in a fast-pacedenvironment If you are astrategic thinker, a skilled marketer, and have a passion fordriving impactful solutions marketing initiatives, we would love tohear from you. Please submit your resume and a cover letterdetailing your relevant experience and accomplishments in the fieldof solutions marketing. Curious to learn moreabout who we are and how we operate? Visit ushere Benefits Benefits& perks Generous PTO, plus company holidays Medical, dental, andvision coverage for you and your family Paidparental leave for all parents (12weeks) Fertility and family planningsupport Early-detection cancer testing through Galleri Flexible spending account and dependent FSA options Health savings account for eligibleplans with company contribution Annualwork-life stipends for: Home office setup, cellphone, internet Wellness stipend for gym,massage/chiropractor, personal training,etc. Learning and developmentstipend Company-wideoff-sites and team off-sites