Social Media Manager
Social Media Manager
Posted on :
02-04-2024
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1 Vacancy
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Job Description
Req ID : 2683389
Job description
Job Title Social Media Manager
#Education #Elearning #Edutech #SocialMediaManager #B2C
Job Description: We are looking for a talented Social Media Manager to administer our social media accounts. As a Social Media Manager you will be responsible for developing implementing and managing our organizations social media strategy to enhance brand awareness drive engagement and foster community growth. You will be managing multiple social media platforms (Instagram Facebook Quora) analyzing performance metrics and staying abreast of industry trends to continually optimize our digital presence.
About the company Academy of Vedic Vidya is a division of SkillEnable Edutech Private Ltd. that specializes in employabilityfocused Occult Science courses. We have been able to make a footprint pan India through our studentfriendly classes taken by qualified and efficient trainers. As it is a completely new segment in the Edutech industry Digital marketing plays a vital role in lead generation client reputation building and the overall growth in the company s revenue generation.
Website:
Job Type: Fulltime
Salary: 2.80 LPA 6 LPA
Experience: 39 years
Schedule: Day shift (MondaySaturday)
Location: Kolkata West Bengal (Work From Office)
Key Responsibilities:
- Create and curate engaging content including graphics videos and written posts for various social media platforms (e.g. Instagram Facebook Quora).
- Plan and execute exciting social media campaigns that drive user engagement and conversions.
- Collaborate with influencers and partners for cobranded campaigns.
- Identify target audience segments and tailor content and messaging to resonate with each demographic.
- Research and stay updated on emerging trends tools and best practices in social media marketing.
- Coordinate and maintain an editorial calendar for regular posting to maximize reach and engagement.
- Monitor and respond to audience comments messages and mentions in a timely and professional manner.
- Develop and implement strategies to increase follower growth and enhance organic reach.
- Track and analyze key performance metrics such as reach engagement clickthrough rates and conversions.
- Monitor effective benchmarks for measuring the impact of social media programs and analyze review and report on the effectiveness of campaigns in an effort to maximize results.
Qualifications:
- Bachelors degree in any field or an MBA with a focus on Digital Marketing.
- Proven experience (at least 3 years) in a social media management role or similar position.
- Proven track record of planning and executing successful content strategies and campaigns for brand growth.
- Exceptional copywriting skills with a keen eye for detail and creativity.
- Proficiency in data analytics tools to interpret social media metrics and derive actionable insights.
- Indepth knowledge of social media platforms and their algorithms.
- Experience with Canva or similar social media management tools is a plus
- Proficiency in graphic design and video editing software is a plus.
- Understanding of SEO and web traffic metrics.
Ability to commute/relocate Kolkata West Bengal: Reliably commute or planning to relocate before starting work (Required)
social media,paid social media campaigns,social media advertising,social media measurement,social media optimization (smo),social media strategies,social media monitoring,instagram marketing,quora,social media integration
Employment Type
Full Time
Key Skills
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