Sales Manager

Responsibilities • Engaging with first/second-line management levels of customers for in-market executions. • Negotiating marketing spend allocations with customers. • Addressing stock listing, availability, visibility, and expiry issues within defined guidelines. • Coordinating with the logistics function to ensure timely delivery of stock. • Overseeing debt recovery and supporting the accounting team in reconciliations. • Directly supervising the Sales Team (Key Account Executive, Sales Executive & Sales Representative), including setting objectives, providing motivation, and coaching. • Utilizing insights from various data sources like Essbase, EPOS, and market reports (AC Nielsen, ROI) to devise key account plans. • Applying creativity to enhance brand visibility and off-take across all trade segments. • Implementing innovative approaches to handle seasonal spikes using existing resources. • Contributing to the creation of an innovation culture. • Ensuring continuous stock availability on the shelf 24/7 and managing stock rotation. • Providing inputs for short and medium-term strategies related to Customer Relationship Management. • Offering insights for short-term and medium-term strategies related to Brand Development.