drjobs Product Marketing Manager for MD Finance

Product Marketing Manager for MD Finance

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1 Vacancy
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Job Location drjobs

Remote

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

MD Finance is an international FinTech company with financial projects in various markets and market segments.

Our main business streams include Online lending KYC LaaS (lending as a service software) products and AdTech activities. Our internal MD Finance talent team has launched and managed all these verticals.

We are looking for a Product Marketing Managerto grow our conversions and marketing metrics in terms of products.

Responsibilities:

  • Develop and optimize web and app funnels for constant conversion rate improvement
  • Maintain and improve A/B testing processes conducting hypotheses and growth tactics
  • Conduct market research competitor analysis and segmentation to identify product differentiation opportunities
  • Manage backlog plan and prioritize
  • Collaborate crossfunctionally with Product Marketing and Development teams on the launch of new funnels and enhancements to existing ones

      Expected results:

      1. Analyze existing marketing funnels and identify development zones for the acquisition purpose
      2. Increase conversion rate on at least one of the funnels
      3. Develop and implement hypothesis prioritization and A/B testing processes
      4. Collaborate effectively with crossfunctional teams to enhance the conversion rate (CR) of landing pages and funnels


      Professional qualifications:

      • Proven experience as a Product Marketing Manager and close collaborations with marketing teams
      • Proficiency with analytical and marketing automation tools
      • Analytical mindset with the ability to interpret data and make datadriven decisions
      • Project management organization planning and prioritization skills
      • Understanding and a proven track record of improving product metrics

              Employment Type

              Full Time

              Company Industry

              Key Skills

              • Conveyancing Paralegal
              • Fireworks
              • Logistics
              • Clinical
              • Avionics

              About Company

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