Google Marketing Platform Consultant

Google Marketing Platform Consultant
Foster City CA
Full Time / C2H(3 to 6 Months)
10 Years
Onsite

Note:
Need Local resource
Onsite role
Team size handled (if any) Minimum 8 or more
Digital Marketing Program (GMP GA GTM and SEO role )
Bachelors Degree or higher in Information Systems Computer Science or equivalent experience.
Certification
Any technical certification in Google Analytics GTM

Primary Skills (Must have)
1. Strong experience in Digital marketing Google Analytics GTM Google ads SEO Payperclick analysis KPIs tracking data analysis and strong communication.
2 Excellent in Analysing performance data and optimized campaigns for better performance.
3 Analytics strategy
4 Analytics dashboarding skills
5 Apart from GA4 and GTM Tools like Hotjar SiteInprove etc
6 Executed tests collected and analyzed data and identified trends and insights to achieve maximum ROI.
7 Experience in Monitoring competitors activity to identify any new strategies that may affect business goals.
8 Successfully developed and implemented digital marketing campaigns across a variety of social media channels to drive growth and customer engagement.
9 Welldesigned and implemented SEO and PPC strategies to increase brand visibility and website traffic.
10 Collaborated with team members to develop effective strategies to optimize website user experience and maximize conversions.

SEO roles and responsibilities:
1 Conducting market research to better comprehend prevailing consumer behaviors.
2 Reviewing our former campaigns to ascertain areas of strength and weakness which could inform subsequent outputs.
3 Conceptualizing marketing campaigns that speak directly to the pain points of existing and prospective clients.
4 Affiliated marketing.
5 Experience in SEO efforts and conversion funnels to generate monthly unique visitors and monthly revenue.
6 Designed implemented and optimized retargeting ads using Facebook and AdWords to improve visitor conversion.
7 Planned and performed keyword research in SEO.
8 Implemented A/B testing framework for SEO purposes for all content which improves ranking. Been a part of the launch of a campaign for a new product.
9 Created a holistic paid acquisition strategy that improves ROI.
10 Collect A/B testing data to improve campaign performance leading to average improvement (campaign start to campaign end)
11 Email marketing strategy for product based on user engagement to increase the revenue.
12 Conducting market research to better comprehend prevailing consumer behaviors.
13 Reviewing our former campaigns to ascertain areas of strength and weakness which could inform subsequent outputs.
14 Conceptualizing marketing campaigns that speak directly to the pain points of existing and prospective clients.
15 Managed Social media campaigns and reviewed all website content to optimize it.