Lead Generation Executive

Overview:

Key Responsibilities:

• Research and identify potential leads through various channels and resources
• Utilize CRM systems to track and manage lead generation activities
• Conduct coldcalling and networking activities to initiate conversations with potential clients
• Qualify leads based on specific criteria to ensure alignment with the organizations target market
• Collaborate with the sales team to transfer qualified leads and facilitate the sales process
• Create and implement lead nurturing strategies to engage and maintain relationships with prospects
• Monitor and analyze lead generation metrics to optimize strategies and maximize results
• Participate in industry events and tradeshows to expand the network and generate leads
• Collaborate with marketing teams to align lead generation efforts with promotional activities
• Stay updated on industry trends and market conditions to identify new lead generation opportunities
• Prepare regular reports on lead generation activities and outcomes for management review
• Provide training and guidance to junior team members to enhance lead generation skills
• Contribute to the development and enhancement of lead generation processes and best practices
• Coordinate with other departments to ensure seamless lead handover and customer experience

Required Qualifications:

• Bachelors degree in Business Administration Marketing or related field
• Proven experience in lead generation sales or business development roles
• Demonstrated success in achieving lead generation and sales targets
• Strong understanding of CRM systems and lead management processes
• Exceptional communication and interpersonal skills
• Ability to thrive in a fastpaced targetdriven environment
• Excellent networking and relationshipbuilding abilities
• Analytical mindset with the ability to interpret data and identify trends
• Proficiency in Microsoft Office and salesrelated software
• Proactive and selfmotivated approach towards lead generation activities
• Knowledge of industry trends and competitor activities
• Ability to work collaboratively in a team setting
• Strategic thinking and problemsolving skills
• Adaptability and willingness to embrace new lead generation techniques
• Previous experience in B2B lead generation is an advantage

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