Marketing Analyst - Paid Search MFD

The Paid Search marketing team in the EU is looking for a (junior) marketing analyst who will take responsibility for driving the execution of our Shopping and Comparison Shopping advertisement programs in Europe. We drive the ultimate growth and revenue strategy for the business by partnering with Ad Tech Product Data Science and other internal and external teams to build innovative platforms and systems to provide our customers with a smarter personalized and worldclass experience.

What you will do

• You will be responsible for a portfolio of Google and Bing Shopping campaigns that drive visit and monetary value to our multi billion dollar business
• In doing so you will be managing a multi million dollar monthly advertising budget. Your goal is to grow our customer base and maximize customer lifetime value to drive longterm profit
• You will operate our world class tools to further build out campaigns adjust performance on platforms such as Google Ads Microsoft Bing Ads
• You will leverage technology to enhance business goals; identify areas for improvement and drive implementation
• Collaborate with Ad Tech Data Science Engineering Storefront and Business Intelligence to architect uniquely innovative and valueadditive products that enhance business value and customer delight
• You will leverage deep analytics to root out trends and develop datadriven solutions to complex business problems
• Analyze and monitor campaign performance identify trends and make optimizations to drive ROI (Return on Investment)

What You Need

• At least Bachelor degree in a quantitative field of study: math sciences engineering economics or business
• Prior experience in digital marketing management consulting startup/tech finance and/or strategy with an analytical emphasis is highly valued
• Experience with performance marketing (shopping and/or text ads) is a big plus
• Strong business acumen hunger for driving results and improvementdriven mindset you quickly grasp KPIs and metrics and constantly look for opportunities to improve performance
• Strong quantitative analytics with a technical lean ability to generate insights and solutions or build a story and strategy from large data sets. SQL / GBQ / Python / R knowhow is preferred
• A total ownership mindset ability to thrive in a highly ambiguous and fastpaced environment with a dynamic bias for action and a get stuff done attitude
• Excellent critical thinking and stakeholder management skills ability to break down and communicate complex ideas and influence senior leaders and crossfunctional partners
• Excellent written and oral communication skills in English (German is plus)

Assistance for Individuals with Disabilities

Wayfair is fully committed to providing equal opportunities for all individuals including individuals with disabilities. As part of this commitment Wayfair will make reasonable accommodations to the known physical or mental limitations of qualified individuals with disabilities unless doing so would impose an undue hardship on business operations. If you require a reasonable accommodation to participate in the job application or interview process please let us know by completing our .

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About Wayfair Inc.
Wayfair is one of the worlds largest online destinations for the home. Whether you work in our global headquarters in Boston or Berlin or in our warehouses or offices throughout the world were reinventing the way people shop for their homes. Through our commitment to industryleading technology and creative problemsolving we are confident that Wayfair will be home to the most rewarding work of your career. If youre looking for rapid growth constant learning and dynamic challenges then youll find that amazing career opportunities are knocking.

No matter who you are Wayfair is a place you can call home. Were a community of innovators risktakers and trailblazers who celebrate our differences and know that our unique perspectives make us stronger smarter and wellpositioned for success. We value and rely on the collective voices of our employees customers community and suppliers to help guide us as we build a better Wayfair and world for all. Every voice every perspective matters. Thats why were proud to be an equal opportunity employer. We do not discriminate on the basis of race color ethnicity ancestry religion sex national origin sexual orientation age citizenship status marital status disability gender identity gender expression veteran status genetic information or any other legally protected characteristic.

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