Senior SEO Manager

This is a remote position.

• Develop a holistic SEO strategy that grows organic search traffic and conversions and aligns with JoVE s overall company goals and priorities; execute against that roadmap; and track performance.
  
• Proactively test analyze and make changes to JoVE product domains to ensure they are optimized for search engines and rank higher in the search results on major search engines (e.g. Google Google Scholar Bing).
  
• Conduct regular website audits to identify areas for improvement and implement necessary changes.
  
• Contribute SEO expertise to the overall website strategy and collaborate with other departments within JoVE such as Marketing Sales Business Development Technology and Product to ensure content and overall Information Architecture drive relevant traffic by meeting search intent.
  
• Collaborate with the Engineering team to implement SEOfriendly technical changes (e.g. optimize for Web Vitals add appropriate schema).
  
• Define tune execute and capitalize on content gaps with our competitors content growth and content optimization opportunities.
  
• Keep ahead of the newest SEO strategies techniques and best practices to improve our SEO strategies continuously.
  
• Discover link opportunities through competitive backlink research via tools such as Majestic SEO Ahrefs Open Site Explorer and SEM Rush.
  
• Monitor and report key performance indicators such as indexing rankings backlinks and SERP clickthrough rates.
  

Skills And Qualifications:

• 8 years of handson experience with Search Engine Optimization (SEO).
  
• 3 years of experience as an SEO Lead or SEO Manager working with large amounts of traffic and has scaled content.
  
• High level of attention to detail and extreme focus on quality of results (essential).
  
• Strong SEO knowledge and the ability to translate complex topics for a nontechnical audience.
  
• Experience analyzing data finding insights and presenting findings to internal and/or external stakeholders including at the executive level.
  
• Strong analytical skills with the ability to drive meaningful actions from large data sets.
  
• Experience with SEO and website analytics tools (e.g. Google Analytics SEMRush Ahrefs Google Search Console Lighthouse Pagespeed Insight etc.).
  
• Demonstrated ability to keep current with trends and technological advancements in SEO UI/UX Google algorithm updates etc.
  
• Experience with EdTech Journal and Research marketspecific search engines such as Google Scholar Google Books Web of Science Scopus Paperpile etc.
  
• Ability to manage time and organize projects; works well under pressure and can meet strict deadlines.
  
• Experience interacting with customers senior executives and business leaders.
  
• Ability to manage multiple projects simultaneously and follow through to ensure timely completion.
  
• Excellent written and verbal communication skills with the ability to consult on projects and present information effectively.
  
• Knowledge of conversion optimization principles and techniques.
  
• Previous experience with SEM and social media marketing is a plus.
  

Working Conditions

• Fulltime remote position
  
• Collaboration with teams across different time zones is required (this will entail some scheduling flexibility)
  
• A reliable internet connection is required
  
• Any necessary software and equipment will be provided