Our client is a global leader in developing & producing highquality responsible packaging solutions for food beverage pharmaceutical & other packaging requirements.
As the Marketing Director you will be responsible for the marketing strategy and the promotion of the companys products or services. Below is a general description of the typical responsibilities and requirements associated with this role.
Requirements
Key Responsibilities:
Strategy Development: Develop and execute a comprehensive marketing strategy aligned with the companys overall business objectives. This includes identifying target markets defining value propositions and determining specific tactics.
Team Management: Supervise and lead a team of marketing professionals.
Budget and Resources: Efficiently manage the companys marketing budget strategically allocating resources.
Market Research: Conduct market research to understand market trends customer needs and competition. Utilize data and analysis to make informed decisions.
Project Management: Oversee the development and execution of marketing campaigns advertising projects promotional events and other initiatives. Ensure projects are completed on time and within budget.
Brand Development: Maintain and strengthen the companys brand identity.
Results Measurement: Establish metrics and KPIs to evaluate the performance of marketing strategies. Conduct ROI analysis and adjust strategies as needed to achieve better results.
Qualifications:
Bachelors degree in Business Marketing or a related field. Masters degree is a plus.
8 years of experience in marketing.
Experience and knowledge of the packaging industry.
Strong leadership and team management skills.
Excellent negotiation and communication abilities.
Experience in marketing intelligence.
Strong innovation skills.
Detailoriented with strong organizational and analytical skills.
Benefits
Competitive salary
Performancebased bonuses.
Comprehensive benefits package including health insurance and retirement plans.
Professional development opportunities.
A supportive and collaborative work environment.
Key Responsibilities: - Strategy Development: Develop and execute a comprehensive marketing strategy aligned with the company's overall business objectives. This includes identifying target markets, defining value propositions, and determining specific tactics. - Team Management: Supervise and lead a team of marketing professionals. Budget and Resources: Efficiently manage the company's marketing budget, strategically allocating resources. - Market Research: Conduct market research to understand market trends, customer needs, and competition. Utilize data and analysis to make informed decisions. - Project Management: Oversee the development and execution of marketing campaigns, advertising projects, promotional events, and other initiatives. Ensure projects are completed on time and within budget. - Brand Development: Maintain and strengthen the company's brand identity. - Results Measurement: Establish metrics and KPIs to evaluate the performance of marketing strategies. Conduct ROI analysis and adjust strategies as needed to achieve better results. Qualifications: Bachelor's degree in Business, Marketing, or a related field. Master's degree is a plus. 8+ years of experience in marketing. Experience and knowledge of the packaging industry. Strong leadership and team management skills. Excellent negotiation and communication abilities. Experience in marketing intelligence. Strong innovation skills. Detail-oriented with strong organizational and analytical skills.