Digital Marketing

ABOUT THE COMPANY: VanillaHR is a fast-growing company that seeks to be an innovative and motivated self-starter who enjoys having a life-work balance and finds the opportunity to learn while working attractive. Are you looking to build your career of success while you grow with the company? Do you enjoy working from anywhere in the world (remotely) and flexible hours? Well, you belong here.

Vanilla HR helps to hire managers and secure top talent before they re off the market with our proven, efficient recruitment system. We believe that companies of all sizes deserve to have an all-in-one hiring tool that's easy to use. Some companies can t afford a recruitment agency. Some don t have time to waste on inefficient hiring. We re here to make recruitment as easy as online shopping.

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DESCRIPTION: We are looking for a tremendous Digital Marketing Manager to maintain a positive presence on the internet and boost lead generation and sales. Seeking to grow professionally and with the team.

The right digital marketing manager will successfully drive the execution of integrated campaigns across marketing channels such as Google ADS, Facebook ADS, LinkedIn ADS, Twitter Marketing, and Newsletters and report directly to the Marketing Manager.

Your role as the digital marketing manager will include the following responsibilities:

• Manage and grow the company s digital assets to generate more leads and increase database;

• Develop creative and effective marketing campaigns promoting the company's products;

• Plan, execute, and measure experiments and conversion tests

• Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

• Identify the trends and insights to improve and optimize the next campaigns

• Brainstorm with the team bringing new ideas and marketing strategies
  
  
  

SOFT SKILLS:

• Strategic thinking

• Data analytic

• Storytelling + Copywriting

• Proactive

• Problem-solving

• Creative and proactive

HARD SKILLS:

• SEO + SEA

• Social Media pages ( mainly: Instagram, Facebook, LinkedIn, and Twitter)

• Meta business (Facebook & Instagram ads)

• LinkedIn ADS

• Google ADS, Analytics & Business

• WordPress or WebFlow

• Project Management

• Jira

• Slack

DESIRED EXPERIENCE:

• Bachelor s degree in Marketing

• 2 or more years of experience in digital marketing and advertising

• Proficiency in English (French or Portuguese is a plus)

• Experience with search engine optimization, lead generation, and email marketing

• Able to work individually and in a team

• Experience with website building and optimization is a plus.

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And we are excited to have you on board!