Senior Marketing Expert

GBS is a distinguished provider of e-mail and collaboration security solutions in
Germany with almost 30 years of experience in data protection, productivity and
compliance. We are recognized as a leader in cyber security solutions,
particularly in the areas of Data and Collaboration Security by top market
researchers in Germany and by our partners. GBS offers one of the most
comprehensive next-generation solutions for e-mail productivity, compliance and
multi-level protection of e-mail communication and data exchange across
different collaboration platforms. GBS is part of DIGITALL - a digital leader
born from two technology and business driven consulting companies with more
than 20 years of success and experiences on the global market.

Tasks

For our Product Marketing team in GBS we
are looking for an experiences and motivated team player to join as a Senior
Marketing Expert. As a Senior Marketing Expert, you will be part of the Product
Marketing team and responsible for:

Creating marketing planning in collaboration with the
Product Managers and Sales Team. Participating in budgeting process and
ensuring the appropriation of the approved budgets;

Work together with the Product Managers and Sales Dept.
in improving the buyer profiles, target audiences, customers' feedback.

Demonstrate deep knowledge of the products and translate
the products values in marketing messages. Optimize end-to-end user experience
across multiple channels and touch points.

Leading and executing of the marketing activities for
brand awareness, product/s positioning and lead generation based on the
strategy and planning.

Managing the digital channels and advertisement platforms.
Execution, evaluation and optimization of online campaigns.

Tracking on online marketing measures, reporting on the
effectiveness of the campaigns, implement improvements and best practices for SEA
and SEO.

Collaborate with agencies, medias and other 3rd
parties to execute ads and other marketing activities;

Coordination and execution of local events inhouse
and 3rd party; face-to-face, digital or hybrid.

Ensure the proper execution of marketing materials and
collaterals in collaboration with the Copy-writers and the Product Teams.

Work together with the Graphic and Web design, Copy-write
and Development teams to ensure the execution of the marketing activities.

Supporting the Channel Partners Dept. with marketing campaigns

Support in execution of the communication strategy
(internally and externally).

Requirements

At least 5 years of experience in Product marketing

High affinity and knowledge in web marketing: SEM (SEA
and SEO) and SMM (SMA and SMO).

Creative and communicative team player that has
independent, motivated and committed working style.

Understanding of the IT and Cyber Security areas is a
big advantage

Experience with HubSpot or other Marketing Automation
Tool is an advantage

Very good written and spoken expression, copywriting
experience is an advantage.

Very good knowledge of English is a must.

Benefits

• Competitive salary and Bonus   

  system
• Flexible Work from home
  policy
• Company teambuilding
• Christmas party
• All Hands company meetings
• Office day and free pizza
• Referral bonus
• 25 days annual holiday