Growth Marketing Specialist - Barcelona

Are you a hyper-analytical growth marketer with a bias for action? Are you looking for a high-impact role that requires a unique combination of creative, technology, and analytical chops? Are you on the cutting edge of marketing best practices, love researching and testing the latest trends, gathering new ideas from industry leaders and competitors, and love continuous optimization? This may be the role for you.

Cledara is seeking a Growth Marketing Specialist to set the strategy and oversee the execution of growth marketing initiatives to drive user acquisition and funnel optimization that translates into qualified leads, pipeline and conversion across the funnel.

Learn about Cledara and the role below. We look forward to hearing from you!

Tasks

What will you be doing?

• Develop, execute and optimize compelling, high-impact campaigns and across paid and unpaid digital channels (search, social media, affiliates, referrals)
• Execute and scale paid media campaigns on Instagram, Facebook, and Tiktok, including AB testing, creative rotation, budget and day-to-day optimizations
• Coordinate development of organic acquisition across SEO/blog content and social media.
• Manage landing page strategy, source new landing pages for the brand, and customize buyer experiences to ad/creative strategies.
• Support the management (via an agency) and optimization of paid acquisition (paid social, paid search/SEM, affiliate partnerships)
• Deliver insightful reporting and analytics that show how your marketing programs impact revenue, define and track key metrics to optimize
• Collaborate with Product, Design, Engineering, and Partnerships to deliver exceptional customer experiences and specific projects
• Develop proprietary marketing channels - including things that don't scale
• Experiment with offline marketing and guerilla marketing

Requirements

About You:

You are a solution-seeker , not a problem spotter . You are empathic with a positive attitude. You love using research, analytics and interpreting data to drive actions and plans. You have a hunger and drive to succeed, are a great team-player that enjoys working with others to achieve exceptional team results.

What skills and experience do you need?

• 6+ years of highly analytical experience in B2B acquisition, growth, or demand generation marketing ideally at a high-growth early-stage start-up.
• A growth mindset with a results-driven approach to work (testing, measuring, iterating)
• You know how to run campaigns and how to get successful results out of digital channels.
• Strong understanding of multiple marketing channels, SEO, email nurture, B2B user acquisition and love to experiment with innovative marketing approaches.
• Experience working with data and excited to use it to drive decisions: Experience with SQL a plus.
• High aesthetic and quality standards; experience contributing to design of landing pages and growth creative
• Self-driven, resourceful, and organized. Excited to get things done.
• Experience working in a handful of growth platforms: e.g., Google Analytics, Hubspot, Metabase, Mixpanel, SFDC.
• Hands-on in analyzing, optimizing & evolving existing campaigns with keyword research skills
• High level of curiosity: You are very interested in learning and discovering new things and have sharp ideas to improve and optimize current processes and tools

Benefits

Benefits:

• Brand new Apple laptop
• A great work culture with regular work outings, company offsites and international travel
• Beautiful, centrally-located offices in Barcelona

Healthy mind and body benefits, including:

• Health insurance
• Fitness budget
• Food budget

And above all, apply to this role if you want to:

• Join a Series A tech company in a massive period of growth to accelerate your career and gain an incredible amount of experience in a short time
• Learn from some of the brightest people in the SaaS and Fintech industry
• Work with bright, curious people
• Be challenged to stretch yourself to learn and grow
• Join a strong culture of openness & transparency

**About Cledara:

**Cledara is the first Software Management platform for fast-growing companies. We combine software management tools for teams with a payments platform to help companies take control of their software investments. This allows them to operate more effectively across teams, comply with regulations and ultimately focus on what really matters - serving their customers

With offices in Denver, London and Barcelona, we are growing quickly and looking for amazing people who are motivated and hungry.

Be Curious, Total Transparency, Communication, Respect Everyone, and Overtrust. These are our company values that guide the way we work every day, as well as the people we bring into the team. If this resonates, we d love to hear from you.

Cledara is backed by leading investors including CommerzeVentures, Notion, Techstars and Anthemis, and has received global recognition, including:

• Top 5 female-founded SaaS companies globally by Microsoft's M12 Venture Fund and Melinda Gates' Pivotal Ventures
• Accepted into the Mastercard Start Path program in 2021
• FinTech 50 'Hot Ten' company in 2020 for being one of the fastest-growing fintech startups in Europe
• SaaS Startup of the Year 2018 by SaaStock

We value and respect your time. We welcome your applications and commit to a swift, engaging, and dare we say enjoyable process that will enable both parties to learn as much as possible about each other. We look forward to hearing from you!

NOTICE TO THIRD-PARTY AGENCIES:

Please note that Cledara does not accept unsolicited resumes or candidate profiles from employment firms, staffing agencies nor recruiters. In the absence of a signed agreement, Cledara will not consider nor agree to the payment of any referral compensation or a recruitment fee. In the event a recruiter or third-party agency submits resumes or candidate profiles without a previously signed active agreement, Cledara explicitly reserves the right to pursue and hire those candidates without any financial obligation to the recruiter or agency. Any unsolicited resumes, including those submitted to hiring managers, are deemed to be the property of Cledara. Candidates who have applied to Cledara within the past 12 months or are in conversation with Cledara are considered to be active, potential job candidates.