Chargé d'emailing marketing et relation CRM - 100% télétravail

About you

You're a proactive individual with a good can-do attitude, who speaks and writes fluent French, and has a foundation knowledge in CRM that you want to develop whilst making an impact in a fast-growing company. With a track record of having created email and segmenting databases, you'll be helping to deliver engaging, memorable content to our customers that encourages action.

About the role

You'll work with our CRM specialist and will be responsible for executing and helping to develop the existing email schedule. As this is a data-driven role, you will need to use key metrics to suggest and implement new strategies to engage our European customer base. Supported by a marketing copywriter and designer, you'll enhance the customer experience and ensure all content is relevant, engaging and gets results.

About us

Car & Classic is one of the largest automotive marketplaces in the world. We re lucky to have thousands of user-generated listings submitted monthly with content gems from James Bond s Aston DB5 to Elvis Presley s Cadillac. The site is old, launched in 2005 but under new, VC-backed ownership since 2018 and on an exciting triple-digit growth journey to bring classic vehicle transactions online.

Our culture is incredibly important to us. We re lucky enough to have built the team from scratch with a focus on enjoying the day-to-day, diversity, inclusion and high performance. Despite being an entirely distributed business we build strong connections as colleagues and have created a fun and high-performing culture.

Whilst the team is only 120 people now we expect to double over the next 12 months. We re looking for a CRM Assistant that has good, relevant experience and wants to make their mark in a rapid growth business where they can make a real difference, whilst enjoying the environment and culture.

Finally, you don t have to love cars to work here (and lots of our team don t) but for those who do this is an incredible opportunity to combine your passion and professional lives we look forward to hearing from you.

Tasks

Role and responsibilities

• You will be responsible for day-to-day execution of the European email marketing, including briefing Content & Design teams, email build in Blueshift (Drag & Drop functionality), send using Blueshift, and post-launch review and optimisation
• Data segmentation including considerations for preferences, email A/B test and optimisation
• Deliver weekly email reporting that can draw actionable insights that help continuously optimise performance
• Researching & gathering content
• Market research
• Learning to apply email marketing best practice to your work to maximise deliverability, open rates and conversion rates

Requirements

The skills, attributes and experience you must have:

• A creative, analytical and commercially driven individual
• Educated to degree level or experience gained from a similar role and environment.
• Highly organised and process driven
• Demonstrable customer-centric thinking
• Self-motivated and enthusiastic approach to work who excels in challenging environments
• Actively keeps up to date, researching and reporting on new trends and industry best practice.
• Team player, able to work with multiple business functions to achieve objectives

Skills, attributes and experience it would be nice for you to have:

• Degree qualification or relevant 3rd level marketing qualification - desirable
• Experience in using a CDP or CRM platform - like Blueshift, Bloomreach, Braze
• Experience in developing and implementing marketing campaigns that drive business results and meet objectives
• HTML desirable
• A passion for automotive
• Knowledge of email marketing best practices
• Understanding of personalisation and automation

Benefits

What do you get (remuneration & benefits)?

• Competitive base salary
• Stock options
• All the equipment you need to get the job done
• Flexible working - work where and when you want in order to get the job done
• Access to free counselling, therapy and mental health support via Spill
• Professional development allowance
• Company-paid team retreats
• Smart Health
• Generous parental leave
• 33 days holiday (including bank holidays) & any period of closure over Christmas also paid
• Ability to make your mark on a fast-growing start-up

Our application process

We want to make sure we hire the best available talent! We had a fantastic 2021 with all of our hires hitting the ground running. We are excited to do the same in 2022.

Every role is crucial to us at this stage of our growth. We are improving and evolving our recruitment and application process on a monthly basis. We are trying to remove any bias from our recruitment process, this is an on-going issue in the recruitment function for companies of all sizes.

To help achieve this we have refined our application form that you will find when you click 'Apply for this job'. The answers to the questions are the difference between your application being progressed or not so please do give them your time and effort when answering. The first thing our Talent Partner will review is these questions (we may not even need to review your CV depending on your answers).

Good luck with your application and thank you in advance for your interest in joining us at Car & Classic.

Car & Classic Limited is an equal opportunity employer

Diversity and inclusion is an integral part of our culture. We recognise and celebrate the value and impact diversity brings to our company and are committed to ensuring this is a consistent focus, for which we hold ourselves responsible.We are committed to treating all applicants fairly and equally and encourage candidates from all backgrounds to apply for this role.

All qualified applicants will receive consideration for employment without regard to race, colour, religion, national origin, sex, sexual orientation, gender identity, veteran/military status, and disability, or other legally protected status.

If you are unable to submit an application because of incompatible assistive technology or a disability, please use the Contact Us page on our site

We will make every effort to respond to your request for disability assistance as soon as possible.