Senior Growth Marketing Manager (m/f/d)

About the job

We re looking for an experienced Sr. Growth Marketing Manager (m/f/d) to join our Marketing team and develop its Performance Marketing strategies. In your day-to-day work, you ll focus on conceptualising, developing and executing marketing strategies on different acquisition channels for multiple portfolio companies with different business models.

Our Marketing team includes a group of curious, data-driven experts who help our portfolio companies grow their user base. The team covers all areas of programmatic paid media, customer engagement tactics, demand generation, marketing automation & MarTech, and Marketing Ops.

Motivation, creativity, and openness encapsulate our values and culture. That s why we encourage you to bring yourself to work. Join a multinational team of bright individuals and be inspired to grow, innovate, and take responsibility from the get-go.

In this role, you ll:

• Monitor and optimise various SEA, Display, Retargeting, and Native campaigns, landing pages, and creatives in alignment with given KPIs (CPO, CPL, CPA, ROI, ROAS)
• Manage the assigned budgets to positively steer campaign and channel performance
• Develop innovative account structures and strategies to achieve business goals and drive success
• Evaluate campaign performance by conducting analysis and creating reports that support both past and future data-driven actions and hypotheses
• Verify campaign settings and tracking and taking the necessary actions to solve any issues that might occur
• Onboard and train team members and colleagues from Project A portfolio companies, while serving as a data-driven and performance marketing advocate

Your Profile

• 4+ years of professional experience in the area of Performance Marketing / Growth marketing, ideally in a startup environment. App Marketing is a big plus
• Good understanding of Online Marketing and its different channels and platforms.
• Hands-on experience with at least some of these tools: Google Ads Editor, Facebook Business Manager, Bing Ads, Google Analytics, LinkedIn Ads, Taboola, Outbrain, Adjust, Google Data Studio or third-party bidding tools
• Expert in using Excel and Google spreadsheets, feel comfortable and confident working with numbers and enjoy analysing and interpreting data. Basic SQL knowledge is a plus
• Very familiar with Google Shopping and feed management, with the specific targeting capabilities of Display platforms as well as with the fragmented ad networks and programmatic landscape
• Excellent communication skills in English, German is a plus

Please note that we re looking for support in our Berlin office. Eligibility to work in the EU is required.

Benefits and Perks

• Remote-friendly Work anywhere in Germany or take advantage of our beautiful and well-equipped office at the heart of Berlin
• Choose your tech MacOS/Windows/Linux laptop and optional screen
• Career growth Access to internal workshops, knowledge sharing meet-ups, PAV Academy professional training opportunities, industry conferences, and other personal development possibilities
• Subsidised products and services, including meal vouchers, German language classes, a bike leasing program, and discounts on services of our portfolio companies and various other brands
• Wellness 24/7 access to counselling specialists, free subscription to workplace wellbeing platform Unmind, weekly online yoga classes
• Paid team and company events
• Social activities Hang out with co-workers during and after-hours (Slack or IRL, you decide), grab lunch or coffee with randomly assigned teammates, and disconnect from everything to spend quality time in outdoor activities
• Visa application support and relocation package

Apply below and become a part of our success story!

Our Commitment to Diversity and Inclusion

Project A is committed to diversity and equal opportunities for all applicants and employees alike. We value humans with all our glorious multifaceted backgrounds, perspectives, and experiences. Our diverse team has different ethnic and cultural origins, gender identities, sexual orientations, family arrangements, religious and political affiliations, socioeconomic statuses, age groups, and abilities. With 32 nationalities and over 25 spoken languages, we re confident that you ll feel right at home. We look forward to your application.