Marketing Manager

• To collaborate closely with the production agency and all the relevant stakeholders in planning, organising, leading and controlling the event - from inception until completion.
  
• Setting timelines and achieving event milestones.
  
• Developing and executing the processes and procedures of all the competition event stages from in-store, regional, and the final stages for the competition.
  
• Set comprehensive goals, objectives, and milestones with production company that are achievable.
  
• Analysing the market and identifying key target segments for the competition.
  
• Develop a marketing strategy to promote awareness and hype for the competition.
  
• Evaluate performance by analysing and interpreting data and metrics.
  
• Effective teamwork and self-management.
  
• Managing the design and production of flyers, brochures, posters, banners, and other print materials used to promote the event.
  
• Coordinating with event vendors and internal and external stakeholders to ensure that all elements of the event are delivered as planned
  
• Managing the budget for an event, including securing sponsorships and negotiating rates with vendors or suppliers.
  
• Coordinating with internal departments to ensure that all materials are printed or created in time for the event
  
• Reviewing digital and traditional marketing materials created by outside vendors and approving them before they are used in an event marketing campaign.
  
• Communicating with key stakeholders periodically to address the project s progress, concerns and performance.
  
• Researching trends in event planning to develop new ideas for future events.
  

Requirements

• BCom in Marketing, Business Management, and/or any qualifications in Event Management or Project Management.
  
• Experience as a Marketing Manager, an Events Manager, or a Project Manager.
  
• A minimum of 3- 4 years of management experience in the marketing profession.
  
• Understands Marketing: The candidate must have a strong grasp of current marketing and PR trends as well as how to resonate with the target audience.
  
• Experience with both Above the Line (ATL) and Below the Line (BTL) marketing.
  
• Demonstrable competency in strategic planning and stakeholder relationship management.
  
• Experience in sponsorship and public relations will be a plus.
  
• Excellent interpersonal and public speaking skills.
  
• Ability to work effectively in a team environment but also take ownership and accountability for individual tasks.
  
• Nationwide travel will be required.
  

• Computer Literacy: The individual needs to have a strong grasp of computer office software. Beneficial if the candidate also has experience on digital marketing platforms.
  
• Leadership: The Marketing Manager must have leadership and people skills, strong business acumen, and the ability to manage effectively, and work with different stakeholders.
  
• Project Management Skills: Ability to set SMART objectives and a realistic action plan for each stage of the competition.
  
• Strategy: They must excel at strategic thinking, be open to new perspectives and better ways to do things; and be creative, visionary, and manage innovation well
  
• Completion-Oriented: The candidate must be deadline and results-driven
  
• Decision-making skills: The individual must be confident and have strong decision-making and problem-solving skills.
  
• Interpersonal Communication: The marketing manager must possess high EQ and the ability to communicate effectively with various different stakeholders.
  
• Excellent Negotiation Skills: The individual must negotiate rates and close deals to maximize the return on investment of the competition.
  

Benefits