Social Media Executive | Dheiraa Industry Pvt Ltd | Chennai

Company name:AOS Mission Dheiraa Industry Pvt Ltd

AOS Mission and Dheiraa Industry Pvt Ltd are seeking a creative data-driven and highly organized Social Media Executive to manage and grow our digital presence across multiple platforms. The ideal candidate will be responsible for planning creating coordinating and executing social media strategies that enhance brand visibility audience engagement and community growth.

• Manage and oversee all social media platforms of AOS Mission and Dheiraa Industry Pvt Ltd including Facebook Instagram LinkedIn YouTube X (Twitter) and other relevant channels.

• Ensure consistent brand messaging visual identity and communication across all digital platforms.

• Monitor social media trends platform updates and emerging digital opportunities.

• Develop and maintain a monthly social media content calendar.

• Coordinate with content writers designers and internal stakeholders to source review and schedule content.

• Ensure timely publishing of posts stories reels videos and campaign content.

• Plan execute and optimize paid social media campaigns including:

  • Meta Ads (Facebook & Instagram)

  • LinkedIn Ads

  • Sponsored and boosted content

• Manage campaign budgets and maximize ROI through continuous performance monitoring.

• Track and analyze key social media metrics including:

  • Reach

  • Impressions

  • Engagement Rate

  • Follower Growth

  • Lead Generation

• Prepare periodic performance reports with actionable recommendations.

• Respond promptly and professionally to comments messages inquiries and community interactions.

• Foster positive engagement and strengthen online community relationships.

• Identify evaluate and coordinate with digital marketing agencies influencers and social media vendors.

• Collaborate with external partners to improve brand awareness and audience reach.

• Proven experience managing professional social media accounts and digital communities.

• Strong knowledge of:

  • Meta Business Suite

  • LinkedIn Campaign Manager

  • Social media scheduling tools such as Hootsuite Buffer or similar platforms.

• Basic graphic design capabilities using Canva Adobe Creative Suite or equivalent tools.

• Understanding of social media analytics and data-driven decision-making.

• Knowledge of paid advertising strategies and campaign optimization.

• Strong copywriting and content adaptation skills for various social media platforms.

• Excellent communication creativity and stakeholder management abilities.

• Ability to work independently and manage multiple projects simultaneously.

• Prior experience in the NGO social enterprise education community development or impact-driven sector will be an added advantage.

• Familiarity with influencer marketing agency coordination and digital branding initiatives.

• Opportunity to work with both a social impact initiative and a growing corporate organization.

• Dynamic and collaborative work environment.

• Exposure to diverse digital marketing campaigns and brand-building activities.

• Career growth opportunities in digital marketing and communications.