SO CSD & CPC

Job Description (JD)
Division: CSD & CPC
Position: Sales Officer (SO)
Function: Sales
Industry:FMCG
Headquarter: Bhubaneswar
Reporting To: Area Sales Manager / Regional Sales Manager

Job Purpose

The Sales Officer (SO) – CSD & CPC will be responsible for driving business through the Canteen Stores Department (CSD) and Consumer Products Channel (CPC) by achieving sales targets managing distributors ensuring product availability servicing Unit Run Canteens (URCs) and building strong relationships with channel partners.

Key Responsibilities

* Achieve monthly quarterly and annual primary and secondary sales targets.
* Manage CSD depots Unit Run Canteens (URCs) and CPC distributors.
* Ensure timely product availability billing stock management and order execution.
* Expand business through institutional and CSD channels.
* Execute trade promotions merchandising and visibility initiatives.
* Build and maintain strong relationships with CSD authorities distributors and trade partners.
* Monitor inventory collections claims and operational efficiency.
* Track competitor activities and identify business growth opportunities.
* Ensure timely sales reporting and MIS updates.

Experience Required

* 3–6 years of relevant experience in FMCG Sales.
* Experience in handling CSD CPC Institutional Sales or General Trade will be preferred.
* Strong distributor management and channel development experience.

Educational Qualification

* Graduate in any discipline.
* MBA/PGDM will be an added advantage.