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Shopper Marketing


Job Location:

Chennai - India

Monthly Salary: Not provided by the employer
Posted: 1 September 2026 (19 days ago)
Application Deadline: 29 November 2026
Vacancies: 1 Vacancy

Job Summary

  • Develop and execute shopper marketing strategies aligned with business objectives category priorities and consumer insights.
  • Identify key shopper trends behaviors and barriers through market research and data analysis.
  • Create and implement impactful trade marketing programs including in-store activations promotions and visibility strategies.
  • Collaborate with sales brand and category teams to ensure consistent communication and alignment across functions.
  • Establish strong relationships with retail partners to maximize brand presence and promotional effectiveness.
  • Manage budgets track ROI and optimize marketing investments to ensure maximum impact.
  • Analyze campaign performance generate insights and recommend improvements for future initiatives.
  • Monitor competitive activities and develop strategies to maintain a competitive edge at the point of sale.