Senior Marketing Manager, E-Commerce Partnerships

About Payoneer

Founded in 2005 Payoneer is the global financial platform that removes friction from doing business across borders with a mission to connect the worlds underserved businesses to a rising global economy. Were a community with over 2500 colleagues all over the world working to serve customers and partners in over 190 countries and territories.

By taking the complexity out of the financial workflowsincluding everything from global payments and compliance to multi-currency and workforce management to providing working capital and business intelligencewe give businesses the tools they need to work efficiently worldwide and grow with confidence.

Payoneer is the financial infrastructure behind millions of cross-border sellers on the worlds largest marketplaces. Our e-commerce partnerships team manages the relationships that route those sellers to us and the programs that convert them into active transacting customers.

This is a new role built on a funded data-backed mandate. We have identified a significant revenue opportunity in seller conversion and activation across our partner portfolio made the case for investment to address it and are now building the team to execute. You are not walking into a speculative program. You are walking into a clear commercial objective real partner access and the organizational support to deliver.

As Growth Marketing Manager E-Commerce Partnerships you will own the commercial marketing relationship between Payoneer and our key marketplace partners eBay Walmart TikTok Shop Shopee Etsy and others. You will design and execute the seller-facing communication programs that drive registration completion KYC activation first transaction and ongoing engagement. You will localize campaigns for seller communities across Brazil India Pakistan Turkey Malaysia the Philippines and beyond. And you will use data to measure what works and feed it back into everything you build.

This role is global in scope India-based in location and senior in expectation. If you want to own a marketing function not support someone else who owns it this is the role.

• Build and maintain joint marketing frameworks with key marketplace partners translating co-marketing opportunities into seller-facing programs that drive registration KYC completion activation and payment volume
• Serve as the day-to-day marketing counterpart in partner conversations prepared data-driven and commercially fluent
• Develop partner-specific go-to-market playbooks covering onboarding communications seller acquisition campaigns promotional calendars and co-branded content
• Represent Payoneers seller value proposition accurately and compellingly across partner markets adapting messaging for local context without losing commercial precision

• Own the end-to-end seller communication lifecycle across the e-commerce portfolio: from first registration touch through KYC completion first transaction and ongoing retention
• Design build and execute multi-channel communication programs in Braze email SMS WhatsApp and in-app with segmentation personalization and localization built in from the start
• Develop and maintain localized documentation and onboarding playbooks for priority markets ensuring sellers in Brazil India Pakistan Turkey and others receive guidance calibrated to their specific regulatory and cultural context
• Run active recovery campaigns targeting high-intent stalled sellers: partial submitters document resubmission segments and approved-but-inactive accounts with a clear conversion metric for every program

• Write and produce the content that powers your programs: email sequences WhatsApp journeys partner co-branded seller materials and campaign briefs
• Brief and manage creative and translation resources where needed maintaining consistent brand voice across markets and partners
• Build a reusable content library of seller education materials document requirement guides and onboarding assets that reduces per-campaign production time over time

• Define and track the metrics that matter: funnel conversion rates FTL activation rates lifecycle engagement and incremental revenue attribution
• Produce regular performance reporting for internal stakeholders and contribute data-driven slides to partner QBR preparation
• Use conversion and engagement data to identify optimization opportunities and feed them back into program design building a continuous improvement loop not a set-and-forget operation

• 7-10 years in B2B or marketplace marketing with at least 3 years in a role combining partner-facing commercial work with hands-on campaign execution
• Demonstrated experience running lifecycle or CRM marketing programs at scale ideally for a fintech payments company or marketplace platform serving an international seller or merchant base
• Experience working with or alongside global marketplace partners (eBay Amazon Shopee Lazada Flipkart or equivalent) is a strong advantage
• Exposure to multi-market campaigns across Asia LATAM or MENA including understanding of localization beyond translation: documentation norms communication channel preferences regulatory context

• Braze: hands-on campaign build and execution is required you should be able to design a multi-step journey configure segmentation set up A/B tests and interpret performance data without engineering support. Equivalent MAP experience (Iterable Klaviyo Salesforce Marketing Cloud) is acceptable.
• Data analytics: comfortable in Excel or Google Sheets for modeling and reporting; BI tool experience (Looker Tableau or equivalent) is a strong advantage; SQL is a plus but not required
• Marketing automation fundamentals: deliverability segmentation logic personalization tokens channel optimization and A/B test design
• Written English: strong business-level writing is non-negotiable; experience writing for non-native English-speaking audiences is a meaningful advantage; additional language proficiency in Spanish Portuguese Turkish or a Southeast Asian language is welcome

• You understand the difference between a marketing metric and a business outcome and you build your programs around the latter. You can walk into a partner conversation and talk about revenue not just impressions. Commercial maturity
• You do not guess when you can measure. You are honest about the difference between directional data and proven insight and you design programs that generate the data needed to learn. Analytical rigor
• You have designed campaigns for seller communities in multiple markets and you understand at a practical level that what works in India does not automatically work in Brazil or Turkey. Cross-cultural range
• You can represent Payoneer in a conversation with a Walmart or TikTok marketing team prepared credible and clear on what you are there to achieve. Partner fluency
• You are energized by having a mandate not comforted by having instructions. You define your own priorities manage up proactively and treat your programs like a business you run. Ownership orientation

Payoneer moves money for millions of sellers across every major marketplace on the planet. The e-commerce partnerships team is at the center of that managing the relationships that route those sellers to us and building the programs that turn them into active growing businesses.

This role was created because we identified a significant data-backed revenue opportunity and made the case for the investment to address it. You are being hired into a funded mandate with a clear commercial objective real partnership access and the organizational support to execute. The programs you build will be measured in revenue not engagement rates.

If you want to own a marketing function from the ground up work directly with some of the worlds most recognized marketplace brands and measure your impact in dollars this is a genuinely rare combination of scope seniority and early-stage ownership for a senior marketing professional based in India.