Senior Manager, Social Media Marketing

Razorpay is one of Indias leading full-stack financial technology companies powering the way businesses move manage and grow money. Founded in 2014 by Harshil Mathur and Shashank Kumar with a simple vision - to simplify payments for Indian businesses - weve since grown into a fintech powerhouse driving Indias digital payment revolution.

Razorpay powers millions of businesses with a smarter scalable stack that goes beyond transactions to help them truly build and grow.

From building AI-native agentic payments to AI-assisted fraud detection and real-time risk intelligence to automated reconciliation smart payouts and predictive financial insights we are embedding intelligence across our stack to make money movement faster safer and more close collaboration with ecosystem partners - including banks networks regulators - we are pioneering industry-first solutions that are shaping the next era of fintech

Across India Singapore and Malaysia our products span everything from seamless checkouts to payroll automation - powering a fintech ecosystem thats redefining how money moves across Asia.

Today that ecosystem supports everyone from early-stage startups to some of Indias largest enterprises enabling them to accept process and disburse payments at scale while expanding into new ways of managing money more efficiently.

Our scale speaks volumes: Razorpay processes $180 billion in annualized transactions powering leading businesses like Airbnb Facebook WhatsApp Airtel CRED BookmyShow Zomato Swiggy Lenskart Mirae Asset Capital markets Indian Oil National Pension Scheme - and over 100 of Indias unicorns. With strong roots in India and growing operations in Southeast Asia we are shaping the next chapter of financial technology across the region.

We are backed by global investors including GIC Peak XV Partners (formerly Sequoia Capital India & SEA) Tiger Global Ribbit Capital Matrix Partners MasterCard and Salesforce Ventures having raised over $740 million to date. Strategic acquisitions - including Ezetap (POS and offline payments) Curlec (Malaysia expansion) BillMe (digital invoicing) and POP (rewards-first UPI) - along with earlier moves in fraud prevention payroll and lending have further strengthened our platform and widened our footprint across Asia.

But what truly sets Razorpay apart is our culture. At Razorpay ownership is our oxygen - you own what you build with no micromanagement or red tape just the runway to make your ideas fly. Learning is a lifestyle - if youre curious youll feel at home here. People > Pedigree - we hire for attitude hustle and hunger more than degrees. Transparency thrives over titles - this is where interns question CXOs and CXOs say thank you. Guided by our values of Customer First Autonomy & Ownership Agility with Integrity Transparency Challenging the status quo and a strong belief that Razorpay grows with Razors youll be part of a 3000 strong team building not just products but the financial infrastructure of the future.

About the Role :Razorpay is looking for a Senior Manager Social Media Marketing to own and scale our presence on X/ will be responsible for developing Razorpays X/Twitter strategy building a strong brand voice creating engaging content growing the audience and increasing meaningful conversations around the ideal candidate has hands-on experience scaling a brand founder company or community account on X/Twitter. Experience creating or managing technology-focused content will be an added advantage.

Key Responsibilities:

• Own Razorpays X/Twitter strategy and content calendar.
• Create engaging posts threads campaigns polls visuals and short-form videos.
• Build and maintain a distinct consistent and relevant brand voice.
• Identify trends conversations and cultural moments relevant to Razorpay.
• Grow followers reach engagement and overall visibility on X/Twitter.
• Work with internal teams leadership creators agencies and external partners to develop content.
• Build campaigns around Razorpays brand products people events and initiatives.
• Engage with relevant communities creators influencers and industry voices.
• Monitor conversations and manage the brands presence on the platform.
• Track performance metrics and use insights to improve content and audience growth.

What We Are Looking For :

• 610 years of experience in social media digital marketing content or brand marketing.
• Proven experience growing and scaling a brand founder company or community account on X/Twitter.
• Strong understanding of X/Twitter content formats trends algorithms and audience behaviour.
• Excellent writing editing and storytelling skills.
• Strong understanding of internet culture and what makes content engaging and shareable.
• Experience working with senior stakeholders creators influencers and agencies.
• Ability to use data and analytics to improve content performance.
• Experience creating technology fintech startup or business-focused content is a plus.
• High ownership creativity and the ability to work in a fast-paced environment.