Require a Manager– Brand Marketing in Gurgaon
Job Summary
- Design and execute comprehensive marketing campaigns utilizing both Above-the-Line (ATL) and Below-the-Line (BTL) strategies.
- Formulate and implement robust brand strategies grounded in consumer insights and market trends.
- Oversee relationships with external agencies ensuring alignment with brand goals and optimal resource utilization.
- Lead and mentor cross-functional teams to foster collaboration and achieve shared objectives.
- Analyze market data to refine positioning and optimize campaign performance.
Required Skills:
Bachelors degree in Pharmacy Life Sciences Business Administration or a related field; MBA or advanced degree preferred. 10 years of progressive sales management experience in the healthcare pharmaceutical or medical devices industry. Proven track record of achieving and exceeding sales targets in complex high-volume markets. Strong leadership and team management skills with experience in coaching performance evaluation and talent -depth knowledge of the Indian healthcare ecosystem including hospital procurement processes regulatory frameworks and distribution networks. Excellent negotiation communication and interpersonal skills with the ability to influence stakeholders at all levels. Proficiency in CRM tools (e.g. Salesforce) MS Office Suite and data analysis for performance tracking. Willingness to travel extensively across South India including states such as Tamil Nadu Karnataka Kerala Telangana and Andhra Pradesh. Demonstrated integrity ethical judgment and commitment to compliance with industry standards and codes of conduct.