Regional Sales Manager

Job Description - Regional Sales Manager (General Trade)
Location / HQ:Hyderabad or Nizamabad
Territory:Entire Telangana State excluding Hyderabad City
Reporting To:Zonal Sales Manager
Team Size:3-4 ASMs

Key Requirements

• Minimum10 years of experience in FMCG General Trade.
• Mandatory experience inFMCG Food Products.
• General Trade experience only- candidates from Modern Trade or HORECA backgrounds will not be considered.
• Strong exposure to theTelangana General Trade market.
• Experience in handling and appointing distributors across multiple districts.
• Preferably experience managing75 distributorsacross Telangana.
• Strong team-handling leadership and communication skills.
• Good analytical skills with the ability to work with facts figures and MIS.
• Should be willing and able totravel approximately 22 days per month across Telangana districts/upcountry markets.
• Age:Ideally up to 40 years.

Key Responsibilities

• Driveprimary sales and overall General Trade market developmentacross the assigned territory.
• Develop and expand the distributor network across Telangana.
• Identify appoint and effectively manage distributors.
• Ensure achievement of monthly quarterly and annual sales targets.
• Understand market requirements and ensure effective servicing of trade partners.
• Monitor and guide the performance ofASMs and Sales Officers.
• Lead the sales team to achieve sustainable sales growth.
• Track competitor activities pricing schemes product launches and market strategies.
• Driverural market expansionand strengthen distribution in upcountry markets.
• Develop innovative ideas to improve brand visibility availability and market presence.
• Monitor team performance through digital sales/field-force applications.
• Establish an effective system for capturing market intelligence and competitive activities.
• Ensure timely and accurateMIS reportingto the Head Office.
• Analyse sales data distributor performance and market trends to identify growth opportunities.
• Motivate mentor and develop the sales team.

Candidate Profile

• Graduate in any discipline.
• 10 years of relevant FMCG General Trade experience.
• Experience specifically inFMCG Food Productsis mandatory.
• Strong knowledge ofTelanganas General Trade distribution network and market dynamics.
• Proven experience in distributor appointment management and expansion.
• Candidates currently or recently handling a large distributor network preferably75 distributors will be preferred.
• Strong leadership and team-management capabilities.
• Excellent communication and negotiation skills.
• Strong understanding of sales numbers targets productivity and MIS.
• High willingness to travel extensively across Telangana.