RBM OTC

Designation: Regional Business Manager (RBM) OTC

Job Location: Patna

Coverage Area: Bihar & Jharkhand

Reporting To: Sales Manager

We are looking for an experienced and result-oriented Regional Business Manager to lead and grow the OTC business across Bihar & Jharkhand. The candidate will be responsible for driving regional business growth through a strong retail-driven sales model managing Area Business Managers and field sales teams driving secondary sales and ensuring strong coverage across chemists and retail outlets.

• Drive overall sales growth and achieve business targets across Bihar & Jharkhand.

• Lead mentor and monitor Area Business Managers and their respective field sales teams.

• Develop and execute effective regional sales strategies to drive business growth and market expansion.

• Drive secondary sales through strong retail execution outlet activation and market coverage.

• Ensure effective coverage and productivity of the sales team across all assigned territories.

• Build and maintain strong relationships with key chemists retailers distributors and trade partners.

• Ensure product availability visibility and effective promotion across retail outlets.

• Conduct regular market visits joint working and performance reviews with the team.

• Monitor market trends competitor activities customer feedback and identify new business opportunities.

• Track regional sales performance and implement corrective action plans to achieve business objectives.

• Review team performance productivity and target achievement on a regular basis.

• Ensure timely reporting sales reviews and adherence to company processes and policies.

• Collaborate with the Sales Manager and other internal stakeholders to support regional business growth.

• Qualification: Graduate (Mandatory)

• Experience: Must have strong experience in OTC / Consumer Healthcare sales.

• Must currently be working in a second-line sales role and managing Area Business Managers or equivalent first-line managers.

• Strong experience in managing large territories and driving retail-led sales operations.

• Proven experience in secondary sales generation chemist coverage retail execution and team management.

• Candidates from prescription/doctor-call-focused pharmaceutical sales roles will not be considered.

• Strong experience in achieving regional sales targets and driving team performance.

• Prior experience in Consumer Healthcare OTC Wellness Self-Care or similar retail-driven healthcare products will be preferred.

• Willingness to travel extensively across Bihar & Jharkhand.