Manager Key Accounts Ecommerce

Location: Mumbai Maharashtra India

Position Title: Manager Key Accounts Ecommerce

Summary:

This position is responsible for Key Accounts in E-Commerce Channel. Maintaining relationships with key accounts to unlock disproportionate account growth while delivering numbers and aachieving profitable results. Person will also be responsible for benchmarking competitors and suggesting business strategies for the growth of existing / new businesses line with the objective of achieving exponential growth and profitability.

Major Duties/Responsibilities

Summary of major duties:

Overall Sales:
To achieve Monthly quarterly and Annual Business Targets for his/her Key Accounts
Building long term sustainable relationships with strategic account partners and negotiating favorable terms of trade with them.
Formulating effective sales policies and procedures specific to the ecommerce customers
Prepare Joint business plans (JBP) of each chain and implement the same for business growth
Map competition in market and their strategy on activities and products; develop and implement actions accordingly down the line

Promotions and activations
Design and manage a calendar of activations and activities with the Accounts to drive sales.
Ensure and adhere to promotional compliance
Work with brand teams to align product offers and promotions from time to time in line with brand guidelines.
Plan develop and manage exclusive range and styles specific to the Account
Work closely with the portals on new product launch plans

Data Analytics & Visibility
Monitoring the weekly daily and seasonal and/or one-time reports
Maintain & Analyzing sales and expense reports to improve margin revenue and processes
Prepare annual marketing calendar for respective account
Monitoring and Governing digital shelf on account & analytics compliance to maintain business hygiene
Govern and maintain visibility compliance
Ensure Search and Cataloguing hygiene

Cataloguing and Portfolio
Ensuring a perfect online Launch & Focus SKUs to grow market share
Ensure timely new launches through various e Commerce channels
Conceptualize content for the new launches
Ensure achievement of new launch and focus SKU targets for specific set of accounts

Supply Chain:
Demand Planning Coordination with Customers & SCM Team
Forecast along with the vendors and the e-commerce portal on the increase in traffic during the promotions
Monitor and maintain in-stock compliance for the key account
Overseeing product catalogue on-orders initial shipping and receiving product tracking and following-up on all problems on a timely basis
Achievement of the fill rate target to ensure optimum availability to customers
Working with SCM SPOCs to get the best fill rate

Claims and financials
Maintain the financial health of platforms for Hershey; also provisioning and execution of financial claims.

Minimum Education and Experience Requirements:

Education:
Graduate MBA preferred

Experience:
6 8 years of Experience. 4-5 years E-Com FMCG Qcomm experience is must

The Hershey Company is an Equal Opportunity Employer. The policy of The Hershey Company is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individuals race color gender age national origin religion citizenship status marital status sexual orientation gender identity transgender status physical or mental disability protected veteran status genetic information pregnancy or any other categories protected by applicable federal state or local laws.

The Hershey Company is an Equal Opportunity Employer - Minority/Female/Disabled/Protected Veterans.

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