Events Marketing Manager, IN Devices

The IN Devices marketing team is seeking a customer obsessed and result-oriented Marketing Manager to shape Events and sales promotions for Amazon Devices. The incumbent will evaluate develop and execute the playbook for customer inputs deals and engagement plans for all Devices events (Amazon Sale events like Prime Day Independence Day and Diwali Sales category specific shopping events). This role will handle all cross-site and category-specific events ensure robust planning coordinate with cross-functional stakeholders and execute events flawlessly. They will also identify opportunities to enhance customer acquisition and Prime engagement via Events and create new properties/programs to scale the business. They will partner with IN teams and work closely with International Devices teams to bring in best practices that will enable the larger team to work effectively and efficiently.

The ideal candidate must be able to think and act both strategically and tactically be a collaborative resilient and thoughtful leader who is data driven an effective communicator and capable of handling multiple projects at once


Key job responsibilities
Single threaded owner for all events & sales promotions calendar for all Devices categories & develop robust processes for smooth execution of these events. End to end program management to ensure smooth execution
Independently manage plan coordinate and execute high-impact events by working seamlessly with cross-functional stakeholders internal Devices teams IN teams and international teams
Long-term planning and development of strategy for the Events & Deals programs - to raise bar on CX acquire new customers and drive higher engagement.
Compile analyze and present performance metrics and enlighten potential opportunities for program & event growth
Establishing guidelines and best practices across Devices teams internationally.
In addition to events this role also leads high visibility cross functional programs in BAU periods.


About the team
The IN Devices marketing team is seeking a customer obsessed and result-oriented Marketing Manager to shape Events and sales promotions for Amazon Devices. The incumbent will evaluate develop and execute the playbook for customer inputs deals and engagement plans for all Devices events (Amazon Sale events like Prime Day Independence Day and Diwali Sales category specific shopping events). This role will handle all cross-site and category-specific events ensure robust planning coordinate with cross-functional stakeholders and execute events flawlessly. They will also identify opportunities to enhance customer acquisition and Prime engagement via Events and create new properties/programs to scale the business. They will partner with IN teams and work closely with International Devices teams to bring in best practices that will enable the larger team to work effectively and efficiently.

The ideal candidate must be able to think and act both strategically and tactically be a collaborative resilient and thoughtful leader who is data driven an effective communicator and capable of handling multiple projects at once.

- Experience building executing and scaling cross-functional email and push marketing campaigns (including automated flows) from concept to completion
- Experience in oral and written communication
- Experience in program or project management
- 4 years of marketing experience
- Experience using data and metrics to make and support decisions - Experience with Excel or Tableau (data manipulation macros charts and pivot tables)

- Demonstrated ability to manage multiple projects - prioritization planning and task delegation Ability to think and react in a high-energy fast paced environment Proven ability to manage large and complicated projects with experience leading cross-functional projects and teams

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