Business Development Manager

The Business Development Manager will drive High revenue growth market share and brand visibility within the assigned territory. This role owns the end-to-end B2B commercial cyclecombining primary sales and strict collection management with localized marketing activations to generate secondary demand for channel partners.

Key Responsibilities

1. Sales & Commercial Management (Primary Function)

• Achieve monthly quarterly and annual sales targets through structured B2B distribution networks.
• Ensure 100% timely collection of outstanding payments to maintain a healthy credit cycle.
• Manage high-value accounts clinical chains and individual retail audiologists.
• Monitor territory commercial health analyzing sales data to identify growth white spaces.

2. Channel Partner Management & Expansion

• Build nurture and maintain strong long-term relationships with existing B2B channel partners.
• Onboard new channel partners audiometry clinics and ENT hospital setups to expand market footprint.
• Implement structured partner engagement programs to ensure high brand-share-of-wallet.

3. Marketing & Secondary Demand Generation

• Design and execute ground-level B2B2C marketing activations to drive footfall for channel partners.
• Plan and organize localized community touchpoints including residential society screening camps.
• Network with premium social clubs (e.g. Rotary Club Lions Club) to set up corporate/social awareness programs.
• Track the ROI of field marketing investments and measure camp-to-clinic lead conversion rates.

4. Territory & Competitive Intelligence

• Map the complete geographic territory to track competitor pricing schemes and product positioning.
• Supply regular market intelligence reports to national marketing and product development teams.
• Utilize CRM systems to track pipelines manage client interactions and forecast sales accurately.
• Identify and develop new business opportunity across assigned territories

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