Founding Sales handly 20VC backed

handly is the fastest-growing business-in-a-box for German craft companies starting with roofing. We help self-employed craftsmen build profitable long-term businesses by combining vertical software with AI-enabled services for growth and backoffice. Were 10 people in Berlin backed by 20VC Stride and Base10 (3.75M seed).

Tasks

Founding Sales means founding. The seat grows with what you do in it.

• You take the outbound motion weve already tested and run it every day. The playbook and the lists already exist. Your job is to dial and crush a clear quota of attended discovery calls with qualified roofers.
• You improve your script and objection-handling with each call.
• You work directly with our CEO & Founder Basti to fuel our growth.
• You become our outbound machine laugh about how bad our old numbers were and get rewarded for doing so.

Why this is a great seat for a salesperson

• No gatekeepers. 95% of every cold call lands directly on the owner the only person who makes the final decision.
• High ACVs. Our take rate compounds with the partners growth and our deal sizes sit meaningfully above typical SMB vertical-SaaS comps. Youre not grinding for 99/month logos.
• Proven script. We know outbound works you are the one that perfects and scales it.
• A product you can sell with a straight face. handly genuinely helps small craft businesses grow professionalize and build long-term profitable businesses without burning out. Youre not pitching save time youre pitching build a business that grows without you holding it together.

Requirements

• 1 year of sales experience (preferably outbound). Youve carried a quota and youve hit it.
• You love the phone. Calling roofers isnt a tax you pay its the part of the job youd do on a Saturday.
• Coachable and resilient. You get told no thirty times before lunch and dial number thirtyone anyway. Every conversation is a data point not a verdict.
• High agency. You move on partial information you dont wait to be told what to do and you turn vague problems into real execution.
• Native German. Our partners dont speak English.
• Berlin-based or willing to relocate. Ready for in-office 5 days a week.

This role is NOT for you if

• You want to play sales manager before youve closed a deal end-to-end.
• You think youre above outbound.
• You need detailed playbooks before you act.
• You want a 9-to-5 or you want to work remote.
• Youd rather workshop strategy than execute today.
• Youve never actually sold anything.

Benefits

• 50.000 base 90.000 OTE
• 100.000 w/ overperformance.
• Founder access: Direct feedback & mentoring.
• Growth: as much responsibility as you can handle.
• Team: were a small team with a high bar for excellence and agency. We work hard and we expect you to push us as much as we push you.

Hiring process

About one week end to end.

1. 30-minute intro call with Ohan (Founders Associate currently doing outbound)
2. 45-minute call with Basti (CEO/Founder)
3. Half-day on-site in Berlin. Live cold-call exercise and meet the team.
4. Offer.