Social Media Specialist

• Developing social media content plans that are consistent with the company’s brand identity.

• Creating consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement, and promoting social media campaigns.

• Set up and optimize company pages within each platform to increase the visibility of company’s social content

• Communicating with social media followers, including responding to queries in a timely manner.

• Define the most important social media KPIs

• Using analytical tools such as Google Analytics, Hootsuite Pro, and Facebook Insights to monitor and evaluate the company’s social media presence and performance.

• Stay up to date with the latest social media best practices and technologies

• Communicate with industry professionals and influencers via social media to create a strong network