Marketing Manager - (Offline & Online)

Job Description

• Develop strategies and tactics to get the word out about the company and drive qualified traffic to the front door.
• Deploy successful marketing campaigns and own their implementation from ideation to execution.
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay-per-click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, and performance analysis.
• Produce valuable and engaging content for our website and blog that attracts and converts our target groups.
• Build strategic relationships and partner with key industry players, agencies, and vendors.
• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely.
• Oversee and approve marketing material, from website banners to hard copy brochures and case studies.
• Measure and report on the performance of marketing campaigns, gain insight and assess against goals.
• Analyze consumer behavior and adjust email and advertising campaigns accordingly.

Job Requirements

• 10+ years of experience
• Excellent command of English.
• Excellent communication skills.
• Excellent leadership and managerial skills.
• Ability to develop and deliver presentations, to create, compose, and edit written materials.
• Proven ability to drive the marketing process from plan to close.
• Solid Decision Making Skills, Problem Solving Skills, Creativity & Innovation.
• Preferably Giza