Product Marketing Manager Engineered Arts

Engineered Arts is the leading manufacturer of full-size humanoid robots used for entertainment education and communication. With 20 years of hardware and software development our robots have been sold in over 30 countries worldwide with customers such as NASA PwC Meta and many more.

Our Ameca robot is well known as the face of AI and a social media viral success taking advantage of the generative AI craze. Along with our ultra-realistic Mesmer range of animated figures our robots continue to surprise and excite visitors at museums theme parks visitor attractions and trade shows as well as aid leading universities with AI and robotics research. Our robots are poised to break into the future mega-expansion service robot segment with applications such as front of house receptions check-in desks information points and PoS.

We are a team of dedicated engineers and creatives striving to develop the very best experiences for our customers. Our internal motto is Be Wow everything we do is fun entertaining or surprising to encounter.

Youre a product marketer who has done the hands-on work written the battle cards built the one-pagers drafted the outbound copy not just managed the process. Youve taken complex technical products and translated them into language that moves buyers who arent engineers. Youre comfortable going deep on specs with a product team in the morning and shipping a polished sales enablement asset in the afternoon.

This is a builder role. Youll start as a team of one owning positioning messaging and sales enablement end-to-end across a portfolio that spans research labs schools museums attractions and enterprise clients. If youre looking for a role where you set strategy and hand execution to a team this isnt that yet. What it is is a rare opportunity to lay the foundation for a product marketing function at a company that makes things that genuinely stop people in their tracks.

• Refine and expand our use cases and ICPs research and HRI labs K-12 and charter schools museums and science centres events and rentals enterprise front-of-house in close partnership with product and sales
• Write and maintain the core positioning and messaging library: one-pagers spec sheets battle cards objection-handling docs and a master sales enablement document that stays current every time product or pricing changes
• Build a visual asset library with the product team images video and supporting materials for use across marketing sales social media and other channels
• Draft copy for outbound sequences landing pages campaign assets and discovery questions working alongside sales and marketing operations; you write the first draft not assign it
• Own product launch coordination for the desktop line (Ami Azi Ameca Desktop) and future releases messaging timing and ensuring sales is ready to sell on day one
• Build simple repeatable SOPs with the product team and other stakeholders for how positioning and enablement content gets created reviewed and shipped
• Partner with product to confirm specs surface discrepancies and ensure accuracy before anything goes external; close the loop with sales on whats landing in the field and what isnt
• Support case studies and reference materials with sales and customer success drawing on customers including Brandenburg University Altus Charter Schools Dubai Museum of the Future LEGO and Bloomberg

• Day-to-day social media publishing and the brand content calendar you shape the messaging and reference assets but running the social accounts sits with others on the team
• General brand or awareness campaigns not tied to a specific ICP or deal in motion our marketing motion is sales-led right now and this role is built to accelerate that motion not run parallel brand marketing

• Experience in product marketing at a company selling a complex technical product hardware robotics deep tech or technical enterprise software all count
• A work portfolio of assets you personally wrote: one-pagers battle cards case studies or campaign copy not managed or reviewed but authored; well want to understand your specific role and process in creating them
• A demonstrated ability to translate deep technical detail into language a non-technical buyer can act on
• Comfortable working directly inside the tools Figma HubSpot Apollo not through an ops team and willing to learn new ones as needed

• Experience as the entire product marketing function at an early-stage or venture-backed company not one layer inside a larger team
• Familiarity with B2B marketing social robotics embodied AI or experience and entertainment technology markets
• Experience marketing to research or academic buyers K-12 or education buyers or museum and attraction buyers

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