Marketing Specialist

Binary Stream is an award-winning ISV and SaaS company with over 25 years of experience delivering solutions built for Microsoft Dynamics. We are proud to be recognized as one ofBCs Top Employersfor the second year in a row and one ofCanadas Top Small & Medium Employersfor the third-year running.

With a global team and thousands of customers worldwide we continue to grow while staying focused on what matters most our people our culture and the impact of the work we do. We are a collaborative inclusive team guided by our core values of Team Innovation and Growth.

Position Summary

We are looking for aMarketing Specialistto join our Marketing team and help drive new customer acquisitionand support partner marketing effortsthrough hands-on execution of digital campaigns events and trade shows.

Reporting to the VP of Marketing you will support the marketing teams execution across campaigns partner marketing events and email helping bring programs to life and ensuring everything is tracked and measured accurately in HubSpot. This is a highly collaborative role:youllwork closely with teammates across the marketing function to keep campaigns moving and well executed.

This role is built for someone who loves being in the details of a campaignexecution includingsupporting adigitalprograms buildingcampaignssupporting content marketingplanning anengaging tradeshowandhelping a partner co-marketing effort come together. A great candidate will havean eye for the data and systems that make those efforts easier to measure and repeat.

What Youll Do

Campaign & Marketing Team Support

• Support execution of marketing campaigns across the team helping coordinate timelines assets and channel setup

• Support paid media efforts as needed including campaign setup and performance tracking

• Help ensure campaigns are well coordinated and consistently tracked in HubSpot

Partner Marketing

• Support execution of partner and co-marketing campaigns from setup through reporting

• Help coordinate partner marketing assets campaign timelines and shared programlogistics

Email Marketing

• Build and deploy marketing emails that support campaigns events and nurture programs

• Manage segmentation quality assurance and performance optimization to improve engagement

Trade Shows and Events

• Own coordination and execution of trade shows and events from planning through follow-up includinglogistics booth activation and on-site presence

• Ensure lead capture campaign tracking and post-event reporting are in place

Reporting and Performance Visibility

• Contribute to dashboards and reports across HubSpot CRM and paid platforms

• Provide insights on campaign performance and support attribution tracking across channels

Marketing Systems Support

• Help manage HubSpot campaign setup segmentation and workflows in support of team-wide programs

• Support lead routing and data consistency in partnership with Sales Operations

• Support adoption of marketing tools naming conventions and reporting standards
  

What You Bring

• 3 years of experience in digital marketing marketing specialist or a related B2B role

• Experience working in a B2B SaaS or technology company environment

• Experience supporting campaign execution across multiple channels (digital email events)

• Familiarity with HubSpot or a similar marketing automation platform and CRM systems

• Experience planning or executing trade shows events or webinars

• Comfortable working with data dashboards and performance metrics

• Strong attention to detail a team-first mindset and ability to manage multiple priorities
  

Bonus Points If You Have

• Experience working in partner or channel-driven marketing environments

• Familiarity with ERP Microsoft Dynamics or the broader Microsoft ecosystem

• Experience with marketing operations automation or lead lifecycle management

Compensation & Benefits

At Binary Stream we recognize the importance of competitive compensation. We benchmark annually against Canadas tech sector to ensure our salary ranges remain current and compelling.

Base Salary Hiring Range:$71000 $85000

This range reflects the starting compensation for new hires in a full-time capacity. Final offers are based on experience skill set and the unique value you exceptional cases compensation above this range may be considered.

Annual Performance-Based Bonus:

Employees are eligible for an annual performance-based bonus that reflects both individual performance and company-wide results.

Benefits.

• 3 weeks of paid vacation

• Extended health and dental benefits
• Health and personal spending accounts
• Professional development funds
• RRSP program and stock options
• Annual performance bonus

Why Join Binary Stream

At Binary Stream we empower people to do their best work and grow their careers. Heres what sets us apart:

• Competitive total rewards.A total compensation package that reflects your impact and supports your well-being.
• Flexible work.Choose between remote work or occasional office days - your schedule your choice.
• Wellness culture.We prioritize balance through wellness initiatives and flexible schedules.
• Growth opportunities.Access to learning programs mentorship and development funding.
• Transparent leadership.Our CEO leads with integrity and approachability - your voice matters.
• Connected teams.Quarterly events cultural celebrations and regular company-wide updates keep us engaged.

Who We Are

Were a team of curious collaborative and driven individuals who:

• Solve problems together and support one another.
• Stay humble open to feedback and accountable.
• Lead with integrity and take ownership.
• Embrace change and explore new ideas.
• Share knowledge and continuously improve.
• Use data to guide decisions and focus on results.

Interested in contributing to a growing global organizationApply now.

Binary Stream Software Inc. is an equal opportunity employer. Were committed to fostering a diverse and inclusive workplace where all qualified applicants are considered without regard to age race gender sexual orientation disability religion national origin or any other protected characteristic.

Required Experience:

Manager