Marketing Operations Lead
Job Summary
- Own and optimize the marketing technology stack with HubSpot as the core platform administration workflows integrations and data hygiene
- Design and continuously improve marketing processes to increase team efficiency and campaign velocity
- Build and maintain analytics and reporting frameworks that give leadership a clear accurate view of marketing performance and ROI
- Lead cross-functional projects that span Marketing Sales and other departments keeping timelines stakeholders and deliverables aligned
- Identify and implement AI-powered tools and workflows to improve marketing productivity personalization and speed to execution
- Manage lead scoring segmentation and lifecycle automation within HubSpot
- Serve as the internal expert and go-to resource for MarTech questions training and best practices
- Monitor data quality across marketing systems and ensure clean handoffs with sales and CRM data
- 5 years in marketing operations demonstrated HubSpot administration/expertise (certifications a plus)
- Proven experience with marketing analytics reporting and dashboarding
- Track record leading cross-functional projects with multiple stakeholders
- Hands-on experience applying AI tools to marketing workflows (content personalization automation or analysis)
- Strong process-design and documentation skills
- Excellent communication skills able to translate data and systems into clear recommendations for non-technical stakeholders
- B2B SaaS or real estate industry experience a plusequirem
Required Experience:
Manager
About Company
At Lone Wolf Technologies, our goal is to provide the backbone for real estate brokerages across North America. The Complete Enterprise Solution is more than just a product. It’s a plan to drive your business, from infrastructure to user experience and ultimately a healthy, profita ... View more