Manager, Community Partnership & Business Development

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Manager Community Partnership & Business Development

The Customer Segments Personal Banking team is responsible for defining developing and executing cross-functional customer-centric strategies that drive Personal Banking customer acquisition growth and retention while supporting key business priorities.

As a key member of the New to Canada and Customer Growth team the Manager Community Partnerships & Business Development will be responsible for developing and executing community partnerships sponsorships events and engagement strategies primarily focused on the South Asian market within the Greater Vancouver Area (GVA).

The Manager Community Partnerships & Business Development will play a key role in growing BMOs market share and strengthening its presence within the South Asian community. This will be accomplished by building meaningful relationships with community organizations business associations Centres of Influence cultural networks community leaders and other strategic partners.

Working closely with Regional Banking leadership branch teams Business Banking Wealth Management and corporate partners the Manager Community Partnerships & Business Development will identify and deliver opportunities that generate leads increase customer acquisition deepen client relationships and promote BMOs broader value proposition.

The successful candidate will build specialized knowledge of the South Asian market and become a subject matter expert in community engagement partnership development lead generation and customer acquisition. The ability to translate community relationships and market opportunities into measurable business results will be key to success in this role.

A typical workday may include:

• Working closely with Personal and Business Banking Regional Leaders to develop and execute a community engagement sponsorship and partnership plan aligned with regional customer growth priorities.
• Developing and executing strategies to grow BMOs market share and strengthen its presence within the South Asian community with a particular focus on the Greater Vancouver Area.
• Identifying developing and maintaining relationships with community leaders business associations cultural organizations non-profit organizations educational institutions referral partners and Centres of Influence.
• Leading BMOs involvement in large-scale South Asian community events and sponsorships as well as select additional events and partnership opportunities where appropriate.
• Identifying sponsorships partnerships and community initiatives that enhance BMOs visibility reputation and relevance within the South Asian market.
• Establishing proactive community outreach to increase awareness of BMOs products services customer offers and New to Canada solutions.
• Representing BMO at key community cultural business sponsorship and networking events throughout the Greater Vancouver Area.
• Creating speaking networking and relationship-building opportunities that promote BMOs broader value proposition and deepen client and community relationships.
• Developing and maintaining a strategic engagement plan for key community leaders organizations and referral partners.
• Consulting with community partners Centres of Influence and Regional Personal and Business Banking Leaders to identify and execute market development opportunities.
• Supporting branch teams in preparing for and participating in community events partnership meetings presentations and business development opportunities.
• Collaborating with branch leaders and frontline teams to generate leads facilitate referrals and convert opportunities into new customer relationships.
• Partnering closely with Business Banking and Wealth Management teams to identify and facilitate referrals bring partners into appropriate community events and present BMOs broader capabilities to prospective and existing clients.
• Collaborating with New to Canada Market Ambassadors and branch teams to build community engagement and customer acquisition capabilities.
• Supporting international student and campus partnership initiatives within British Columbia with a focus on the Greater Vancouver Area and communicating results to key stakeholders.
• Providing coaching and guidance to branch teams on community engagement customer acquisition lead management partnership development and relationship-building best practices.
• Monitoring and reporting on customer acquisition lead generation branch referrals products per customer balances and other relevant business outcomes.
• Tracking weekly monthly and quarterly activities and outcomes including community engagements partnership development branch referrals leads new customer acquisitions Personal and Premium Client opportunities and cross-sell opportunities.
• Gathering and sharing feedback from the field to enhance customer value propositions community strategies and customer acquisition approaches with customer needs competitive activity market potential and profitability in mind.
• Sharing market intelligence regarding emerging South Asian community trends customer needs competitor activity and potential business development opportunities.
• Supporting the continued innovation and evolution of Personal Banking products services customer offers and community engagement strategies.
• Acting as a key liaison between regional stakeholders and corporate partners to ensure alignment with Customer Growth New to Canada and broader strategic priorities.

Knowledge Skills and Qualifications

• A bachelors degree or an equivalent combination of education and relevant business experience.
• At least seven years of relevant experience in business development partnership management community engagement customer acquisition sales leadership or a related field.
• Demonstrated experience working with South Asian communities organizations business associations cultural networks or community leaders within the Greater Vancouver Area is strongly preferred.
• Strong knowledge of the South Asian community and business landscape within the Greater Vancouver Area.
• Demonstrated ability to develop trusted relationships within diverse communities and cultural networks.
• Proven track record of developing negotiating and managing partnerships that deliver measurable customer and business outcomes.
• Experience planning and executing community events sponsorship activations outreach programs or market development initiatives.
• Strong understanding of customer acquisition lead generation referral management and relationship-deepening strategies.
• Ability to influence collaborate with and lead diverse and cross-functional stakeholder groups.
• Strong relationship-building networking consulting and stakeholder-management capabilities.
• Solid leadership skills and the ability to provide coaching and guidance to branch teams and business partners.
• Excellent verbal and written communication facilitation and presentation skills.
• Strong active listening and coaching skills.
• Comfort interpreting customer segment and market data to identify trends opportunities and business insights.
• Experience tracking activities measuring outcomes and communicating results to senior stakeholders.
• Resilience and adaptability in the face of ambiguity evolving priorities or setbacks.
• Ability to work independently manage multiple priorities and remain organized in a dynamic environment.
• Advanced Microsoft Word Excel and PowerPoint skills.
• Strong social selling and professional networking capabilities.
• The role is based in the Greater Vancouver Area with regular in-person engagement across the market.
• Five days per week in the office or market and approximately 40% local travel required. Mileage is compensated in accordance with applicable policies.

Key Performance Measures

The primary measure of success for this role will be core customer acquisition.

Performance will also be assessed through activity and outcome tracking including:

• Growth in BMOs presence and market share within the South Asian community.
• New customer acquisitions.
• Qualified lead generation.
• Branch referral generation and conversion.
• Personal and Premium Client opportunities.
• Business Banking and Wealth Management referrals.
• Cross-sell and relationship-deepening opportunities.
• Community partnership and stakeholder development.
• Effectiveness of sponsorships events and community activations.
• Weekly monthly and quarterly activity and outcome reporting.
• Contribution to regional Customer Growth and New to Canada priorities.

Key Relationships

Working closely with:

• Regional Banking Leadership.
• Branch Leaders and frontline teams.
• Business Banking partners.
• Wealth Management partners.
• Customer Segments and Customer Growth teams.
• New to Canada partners and Market Ambassadors.
• South Asian community organizations and business associations.
• Centres of Influence and referral partners.
• Cultural and non-profit organizations.
• Educational institutions.
• Sponsorship and event partners.
• Community cultural and business leaders.

This role offers a unique opportunity to directly influence BMOs growth within the South Asian market by building meaningful community relationships executing high-impact partnerships and events generating new business opportunities and strengthening BMOs presence throughout the Greater Vancouver Area.

The above represents BMO Financial Groups pay range and type.

Salaries will vary based on factors such as location skills experience education and qualifications for the role and may include a commission structure. Salaries for part-time roles will be pro-rated based on number of hours regularly worked. For commission roles the salary listed above represents BMO Financial Groups expected target for the first year in this position.

BMO Financial Groups total compensation package will vary based on the pay type of the position and may include performance-based incentives discretionary bonuses as well as other perks and rewards. BMO also offers health insurance tuition reimbursement accident and life insurance and retirement savings plans. To view more details of our benefits please visit: Us

At BMO we are driven by a shared Purpose: Boldly Grow the Good in business and life. It calls on us to create lasting positive change for our customers our communities and our people. By working together innovating and pushing boundaries we transform lives and businesses and power economic growth around the world.

As a member of the BMO team you are valued respected and heard and you have more ways to grow and make an impact. We strive to help you make an impact from day one for yourself and our customers. Well support you with the tools and resources you need to reach new milestones as you help our customers reach theirs. From in-depth training and coaching to manager support and network-building opportunities well help you gain valuable experience and broaden your skillset.

To find out more visit us at is committed to an inclusive equitable and accessible workplace. By learning from each others differences we gain strength through our people and our perspectives. Accommodations are available on request for candidates taking part in all aspects of the selection process. To request accommodation please contact your recruiter.

Note to Recruiters: BMO does not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to BMO directly or indirectly will be considered BMO property. BMO will not pay a fee for any placement resulting from the receipt of an unsolicited resume. A recruiting agency must first have a valid written and fully executed agency agreement contract for service to submit resumes.