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Lead Copywriter


Job Location:

Toronto - Canada

Yearly Salary: $ 110000 - 130000
Posted: 27 June 2026 (30+ days ago)
Application Deadline: 24 September 2026
Vacancies: 1 Vacancy

Job Summary

Overview:

At Saje Natural Wellness were natures original farmacy blending the superpower of plants so you can remedy real life naturally. And like nature were continually growing! As we continue to build our team were seeking talented people to join us: in our stores support offices and distribution centres. We are a purpose-driven people-first organization where collaboration innovation and entrepreneurial mindsets thrive.

We look for individuals who have drive and warmth agility and passion and keep customer experience at the centre of everything they do.

At Saje youll connect with a dynamic community and make a positive impact. Join our team and grow your career alongside the most talented hard working and kind-hearted people out there.

The impact youll make:

The Lead Copywriter helps to shape our brands voice craft compelling narrative across channels and lead copy strategy for our brand creative team. Youll translate brand strategy into persuasive distinctive copypackaging campaigns ecomm email social and performance mediums while mentoring writers and partnering with design product marketing and growth to ensure a consistent measurable brand voice.

As a seasoned writer with a wealth of experience building brands with a lens to growth you understand the power and importance copy brings into the dimension of a brand and ushering it to life. You can conceptualize brand and campaign platform ideas and see them to execution no matter what channel they appear with consistency and craft that is integral to scaling our specific brand of functional wellness.

You are well-versed in advertising and performance best practices passionate about social and cultural conversations within our industry and look to champion unexpected ideas that punch above their weight to deliver results and make Saje famous. Equally you are as comfortable working within mediums that require systems and scale and understands the importance of copy as a medium to build work that works.

You are experienced at working with creatives from various disciplines and lift all boats as a leader empowering skillset growth and encouraging greatness. As a brand on a mission to remedy real life you find ways to proactively bring solutions to the table shepherding a team of talented writers to their best work daily and are unafraid to lead with integrity compassion and grit.

As a killer writer and gracious leader there is no job that is too small for you. With kindness and maturity youre just as excited to flex your skillset naming products writing scripts editing supervising shoots ideating conceptually and delivering CRM to drive results. You are a well-rounded writer and committed creative who is entrepreneurial.

You will be close to the business in all aspects and get to work with some phenomenal people within the creative team and cross-functionally. At Saje we all have a responsibility to bring this brand to life as it was our own and the successful candidate will have a passion for doing just that on a journey that is just getting started.

All Saje Team Members are responsible for contributing to Sajes culture and maintaining a positive environment for themselves and their peers.

What youll do:

  • Support in all brand development work as it pertains to content and copy and lead copy strategy for product launches and campaigns.
  • Own brand voice and messaging framework ensure consistent across all touchpoints.
  • Conceptualize larger campaign ideas and umbrella concepts working with the Creative Director Design to ensure they are on strategy and on brand.
  • Collaborate with creative directors designers marketing growth and product teams from brief to final execution.
  • Write and edit highimpact copy: succinct headlines persuasive body copy ecomm & email copy and legalclearable product claims.
  • Develop naming systems product line naming and naming governance.
  • Create and maintain brand tone guidelines messaging matrices and copy templates.
  • Partner with Marketing Growth and Retail teams becoming the go-to-expert with a wealth of knowledge around best practices and an encyclopedic knowledge of Sajes products benefits and brand positioning.
  • Lead and mentor the copy team to deliver timely creative and on-brand work that meets shared KPIs and briefing deadlines.
  • Advocate for team capacity resources and professional growth opportunities and maintain 1:1s with your direct team.
  • Manage administrative tasks for your team (vacation approval job descriptions reviews and goals).
  • Ensure compliance with regulatory legal and accessibility requirements (working with legal/regulatory teams).

Wed love to hear from you if you have:

  • 7 years copywriting experience developing full-funnel omni-channel campaigns with at least 2 years leading or mentoring creative teams (agency or inhouse).
  • Proven track record of crafting voice across product packaging digital and campaign workportfolio required.
  • Strong strategic instincts: can translate brand positioning and consumer insight into clear concepts ideas execution and can pull those through a variety of channels.
  • Excellent editing chops and ability to write in akin to the brands tone.
  • Experience with consumer product categories (wellness beauty CPG lifestyle preferred).
  • Comfortable with production realities balancing multiple projects at a time in a fast-paced working environment.
  • Demonstrated experience running and interpreting copy performance tests (A/B tests lift studies).
  • Proficient in gathering learnings and insights from platforms consumer feedback and culture to make concise relevant recommendations.

Skills & attributes

  • Exceptional written and verbal communication; persuasive presenter.
  • Strong editorial judgment and ruthless clarity.
  • Collaborative curious and calm under deadline pressure.
  • Mentorship mindset; builds skill and autonomy in other writers.
  • Detail-oriented with strong organizational skills and ability to juggle concurrent projects.
  • Familiarity with SEO best practices for product/descriptive copy a plus.
  • Basic understanding of brand metrics (awareness consideration conversion) and how copy influences them

Why Saje

Here at Saje we understand that joining a team is an important decision to make so we want to be sure youre supported to do your best work.

The compensation range on average for this position is from $110000 - 130000 annually. Base pay is dependent on market location and mayvary depending on job-related knowledge skills experience and internal equity.

In addition to your base we offer:

  • Annual bonus program
  • A hybrid way of working
  • Flexible work hours based on business needs
  • Wellness days to ensure youre taking care of your mental and physical health
  • Health benefits - comprehensive health vision and dental packages
  • Paid sick days
  • Generous product discount
  • Full onboarding plan and onboarding buddy to help you settle in
  • Employee Assistance Program - 24/7 support resources and information available to you and your family
  • GRSP programs
  • Paid time off to ensure youre resting & recharging
  • Product training to help you learn about the benefits and efficacy of our 100% natural products to support your own wellness journey


Note: The incentive programs benefits and perks have certain eligibility requirements. The company reserves the right to alter these incentive programs benefits and perks in whole or in part at any time without advance notice.

Join our team!

If this opportunity sounds like you please apply in the link below. Not sure youre 100% the right fit We encourage you to apply even if you dont have all of the listed qualifications. We offer a thorough onboarding experience to set you up for success learning and development support and help you to integrate seamlessly.

All applications are viewed by a member of our team and therefore we do not use AI as part of our screening & selection process. We do use AI to transcribe our preliminary screening calls with our recruitment team. This job posting is for an existing vacancy on our team that we are presently hiring for.

Saje provides equal employment opportunity to all employees and applicants and we believe the best teams are made up of diverse perspectives and people. We offer reasonable accommodations to candidates with disabilities throughout the recruitment process and will work with you to ensure you are supported while working at Saje.