Director Performance

Job Description:

iProspect a dentsu company is a global digital-first end-to-end media agency. Its unmatched mix of media strategy and storytelling with digital expertise and audience knowledge defines the new territory of performance-driven brand building. By delivering human-centric solutions iProspect accelerates growth for the worlds most iconic brands. The iProspect team works across a network of more than 8000 media and performance specialists spread across 93 global markets.

About the role.

The Director Performance Media is a senior execution and buying leader. This is a hands-on leadership role: youll own execution quality buying decisions and pacing across Paid Search and Paid Social lead a team of buyers and act as the ac

iProspect a dentsu company is a global digital-first end-to-end media agency. Its unmatched mix of media strategy and storytelling with digital expertise and audience knowledge defines the new territory of performance-driven brand building. By delivering human-centric solutions iProspect accelerates growth for the worlds most iconic brands. The iProspect team works across a network of more than 8000 media and performance specialists spread across 93 global markets.

About the role.

The Director Performance Media is a senior execution and buying leader. This is a hands-on leadership role: youll own execution quality buying decisions and pacing across Paid Search and Paid Social lead a team of buyers and act as the accountable owner.

Key accountabilities:

• Own execution quality across all Paid Search and Paid Social buying campaign setup and pacing decisions

• Establish and enforce a pre-flight checklist for every new campaign setup

• Lead and mentor a team of Performance Media buyers building a team thats decisive cross-trained and self-sufficient through high-intensity peak periods.

• Monitor pacing daily and weekly across all active channels; proactively surface deviations root causes and corrective actions

• Oversee flawless trafficking QA and platform configuration across Google Ads Microsoft Advertising SA360 and Paid Social platforms (Meta TikTok Pinterest Snap LinkedIn Reddit).

• Drive adoption of AI-powered campaign types (Performance Max Advantage AI Max) and modern automated bidding where they improve outcomes.

• Bring rigour to first-party and CRM data activation (Customer Match Enhanced Conversions Conversions API clean rooms) in a privacy-safe consent-aware way.

• Contribute execution-level insight into performance reporting translating pacing and platform data into clear confident recommendations.

Qualifications

• Post-secondary degree or diploma in Media Advertising Marketing Business Administration or a related field. Minimum 8 years of experience in a digital performance agency or client-side role with a track record of owning buying execution and pacing at scale.

• Prior experience leading or mentoring a team strongly preferred.

• Hands-on expertise across SEM platforms (Google Ads Microsoft Advertising SA360 CM360) and Paid Social platforms (Meta TikTok Pinterest Snap Reddit LinkedIn) including AI-powered campaign types and modern bidding.

• A strong point of view on how ad accounts should be structured

• Strong practical command of measurement and tagging infrastructure (GA4 GTM Meta CAPI Floodlight/CM360).

• Relevant platform certifications (Google Meta etc.) considered assets.

countable owner.

Additional information

Vacancy:Is this posting for the purposes of filling an existing vacancy Y/N

The salary range for this position is$100k-$110k. Actual salary within thesalary range will be based on avariety of factors including relevantexperience knowledge and skills.A range of medical dental RRSPpaid time off and/or other benefitsalso are available to all permanentemployees.

AI Disclosure: dentsu utilizes artificial intelligence tools as part of its recruitment process as during the sourcing and screening stages. All other parts of the dentsu application and hiring processes do not utilize artificial intelligence tools.

We know through experience that different ideas perspectives and backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full authentic selves to work. We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best. If you need accommodation during the application or interview process please contact or to begin a conversation about your individual accessibility needs throughout the hiring process.

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