Video Growth Manager

What youll be doing: 

Were looking for a Video Growth Manager to lead the strategy and growth of carsales video audiences across YouTube and carsales channels. Youll bring together audience insights creative direction and production leadership to grow subscribers watch time retention and engagement while strengthening the carsales brand and creating new commercial opportunities.

• Translate audience insights platform trends and commercial opportunities into a clear video strategy programming slate and production priorities.
• Support and mentor our video production team building a high-performing culture grounded in creativity collaboration and accountability.
• Drive measurable audience growth through performance analysis publishing optimisation and experimentation with formats thumbnails metadata and retention.
• Develop original video formats sponsorship integrations and scalable commercial products in partnership with Editorial Audience Development Commercial and Marketing.
• Share knowledge and contribute as a senior Content leader championing emerging platforms technologies and AI-enabled workflows while reporting performance and influencing strategic planning.

Qualifications :

What were looking for: 

Were looking for someone who brings strategic thinking creative judgement commercial awareness and a genuine curiosity about how audiences discover and engage with video.

• Strong familiarity with video platforms and analytics tools including YouTube Studio retention curves click-through rates recommendation systems and thumbnail experimentation.
• A demonstrated track record of growing video audiences with measurable results across subscribers watch time retention or engagement.
• Sound knowledge of short-form vertical video multi-platform distribution strategies and emerging audience behaviours.
• Experience developing commercially successful video products including sponsorship integrations and branded content in partnership with sales teams.
• Proven ability to develop strategy influence senior stakeholders and lead and support creative production talent.

We know not everyone will meet every requirement and thats okay. If youre excited about the role and believe you can make a difference wed love to hear from you. 

Additional Information :

A few other things we want you to know... 

• As an equal opportunity employer carsales welcomes applications from individuals of all backgrounds identities abilities and life experiences. We are committed to fostering a diverse and inclusive workplace where everyone feels valued and supported. 
• If you have a disability or require adjustments to participate fully in the recruitment process please let us know - were here to support you. 
• We understand the importance of work-life balance and offer flexible working arrangements including part-time options. If youd like to explore this just ask during the process. 
• Were also a proud Circle Back Initiative employer which means we commit to responding to every applicant. 
• Successful candidates joining the carsales team will need to complete a National Police Record check and must have full-time Australian working rights. 

So come join us - because every role plays a vital part in our journey toward something big! 

Remote Work :

No

Employment Type :

Full-time