Senior TikTok Coordinator
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Job Summary
About The Lazy CEO:
Jane Lu is an Australian entrepreneur best known as the founder and CEO of Showpo a global online fashion brand. The Lazy CEO Podcast focuses on entrepreneurship business growth mindset and personal development. Jane interviews founders industry leaders and experts about how they built successful brands while also sharing honest insights into leadership scaling a business and balancing ambition with life.
The Position
Jane Lu aka The Lazy CEO is entering a new stage of growth and TikTok is where that growth lives. This role is about owning Janes TikTok presence end-to-end pulling raw material out of her world her day-to-day running Showpo her opinions her wins and her failures and turning it into videos that stops the scroll.
You need to be genuinely native to the platform not someone who studies it from the outside. You already know whats trending what sounds are about to break and how to speak to a millennial audience.
We want someone who can shoot edit and post at a high consistent volume and who treats personality and storytelling as the core of the strategy with trends used to sharpen it not replace it.
Shoot and edit a high consistent volume of TikTok content blending fast native edits (text overlays trending sounds quick cuts) with the polish that keeps Janes brand credible.
Bring a strong storytelling eye to every piece of content: personality and narrative first trends second.
Be the first to know whats trending what sounds are about to break and what formats are working and get Janes content onto them before they peak not after.
Build and manage the TikTok content calendar balancing personality and storytelling-led content with trend and sound-driven content.
Own posting captions hashtags and community engagement on TikTok replying to comments in Janes voice and spotting whats resonating in real time.
Work closely with Jane to mine content ideas from her day-to-day pitching hooks angles and formats she wouldnt necessarily think of herself.
3 years experience creating and/or managing content for TikTok ideally for a founder creator or personal brand not just a company page.
Genuinely native to the platform: TikTok is the first app you open and the last one you close and you know whats trending before your friends send it to you. Its what you eat and breathe.
A strong editor across CapCut Premiere Pro or similar
A sharp read on how to speak to a millennial audience: tone language humour cultural references the lot.
Proven ability to turn raw unscripted material into viral content.
A genuine student of Janes story and The Lazy CEO brand (or someone who can become one fast) able to write and post in her voice from day one.
- Hybrid work environment - 3 days from home and 2 in the office in brand new Waterloo offices!
- 50% staff discount monthly staff sample sales dog-friendly office plus discounts at places such as Peaches Pilates studios and the cinema!
- Paid parental leave
- Showpo paid 24/7 GP access through our Updoc employee healthcare benefit! (Including prescriptions and referrals sent straight to your phone)
- Enjoy financial advice and discounts through our Commbank Workplace Banking Program We encourage our team to make time for fun - from Games Night and Parties to Friday bubbles and our I S**t Rainbow recognition awards
- Plus: brekkie bar Showpo Coffee Club Showpo Wellness Club
What matters to us - we support The Hunger Project through our donations staff sample sales yearly edits and awareness. - We were recently the first ever business in Australia to gain our Endometriosis friendly workplace accreditation through Endometriosis Australia ensuring we further support our employees health needs
Required Experience:
Senior IC
About Company
Shop the latest women's fashion online at Showpo. 1000s of on-trend styles with new drops daily. 24/7 Customer Support, Fast Shipping & Extended Returns.
