Senior Marketing Associate – Search & AI
Job Summary
The Role
The Senior Marketing Associate Search is a fixed-term role of approximately 10 months covering maternity leave from November 2026. It reports into the Senior Marketing Manager Performance Media who leads SEEKs paid search paid app and app store optimisation across APAC. The role has two halves. The first is hands-on ownership of SEEKs hirer paid search in Australia and New Zealand. The second is leading the teams AI programme: building the agents automation and ways of working that take the manual checking auditing and reporting out of performance media and helping the wider team adopt them.
Key Responsibilities
- SEEK Hirer SEM Australia & New Zealand: Own day-to-day management of SEEKs hirer paid search campaigns across AU and NZ including bid strategy budget pacing and ad execution. Review performance regularly and keep stakeholders updated on trends and actions.
- Optimisation and Testing: Run structured campaign experiments (bid strategies structure ad copy landing pages) from hypothesis to readout partnering with country marketing and product teams to keep improving account performance.
- Keyword and Search Insight: Develop and refine keyword and audience strategy using Google Ads SA360 and competitive tools turning market signals into account decisions.
- Data Analysis and Reporting: Analyse campaign performance contribute to team reporting and dashboards and present clear insights and recommendations to stakeholders.
- AI Programme: Lead the Performance Media AI programme owning the roadmap prioritisation and coordination across the team to avoid duplicated work.
- SEM Agent and Operational Excellence: Build and maintain AI agents and automations (e.g. Claude Glean Google Ads API/MCP) to streamline campaign audits quality checks pacing alerts and reporting documenting them so they stay useful long-term.
- AI Centre of Excellence: Help teammates and adjacent marketing teams adopt AI through demos playbooks and hands-on support sharing learnings across APAC marketing.
- Team Collaboration: Work closely with Performance Media APAC marketing product and data teams to ensure aligned marketing strategies.
- Staying Updated: Keep pace with Google Ads SA360 and AI tooling developments bringing useful innovations into the teams ways of working.
The Team
Performance Media team sits within SEEKs APAC Marketing team and is responsible for SEEKs paid search paid app and app store optimisation across the APAC markets together with Joras performance marketing. The team plans runs and optimises media for both candidates and hirers leveraging 1st party data and oversees performance monitoring pacing and reporting through a shared reporting standard and dashboards. It works with agency partners in the markets they support and with local market teams through a Centre of Excellence (COE) that fosters innovation and continuous improvement ensuring SEEK remains at the forefront of technology and channel innovation including the practical use of AI. By working closely with marketing product and data teams the team contributes to the overall growth and success of SEEK and Jora in the APAC region.
Qualifications :
Skills and experience
- 4 years digital marketing experience with strong hands-on paid search management.
- Skilled in Google Ads and SA360 with advanced Excel/Google Sheets ability.
- Practical experience using generative AI tools (Glean Claude ChatGPT Gemini) to improve real marketing work with examples to share.
- Proven track record running complex search campaigns for large brands with sizeable budgets.
- Strong analytical skills able to turn campaign data into clear insights and recommendations.
- Good understanding of how different marketing channels and customer segments drive business outcomes.
- Sound judgement and decision-making comfortable testing learning and pivoting.
- Able to think strategically while executing effectively day-to-day.
- Quick to ramp up on live accounts and deliver results within a fixed-term window.
- Strong stakeholder management skills able to juggle competing priorities across teams.
- Clear communicator able to simplify technical/AI concepts and give concise useful feedback.
- Creative and resourceful happy to challenge convention to get things done.
- Outcome-driven detail-oriented and able to work autonomously under pressure.
Other Skills and Experience
- Experience with GA4 Adthena or Looker Studio.
- Experience building AI agents automations or working with Google Ads scripts/API.
- Familiarity with version control tools (e.g. GitHub) for scripts and AI assets.
- Background in B2B marketplace or hirer/employer-focused marketing.
- In-house/brand-side marketing experience.
- Strong prioritisation skills aligned to business needs.
- Confidence to respectfully challenge the status quo.
Additional Information :
At SEEK we are passionate about fostering a culture of inclusion and wellbeing that embraces and values the diversity of our people. We are a purpose driven business that works with heart.
We know teams with diverse ideas experiences and perspectives are more creative and are critical to ensuring effective delivery and innovating to enable our future success. As such we welcome applications from people with diverse backgrounds and life experiences especially as they relate to gender sexual identity culture faith disability and life stages. If you have the skills curiosity and an adaptable mindset but dont meet every responsibility or qualification listed in this advertisement please still get in touch with us. Should you require any specific support or adjustments throughout the recruitment process and beyond please advise us and we will be happy to assist.
For this role only those with eligible right to work will be considered.
SEEK kindly requests no unsolicited resumes or approaches from recruitment agencies and will not be responsible for any associated fees.
Remote Work :
No
Employment Type :
Full-time
About Company
At SEEK, we work with heart. Our purpose is to help people live more fulfilling and productive working lives and help organisations succeed. We make a positive impact on a truly global scale and our world-class technology solutions connect more people to relevant employment and educat ... View more