Senior Manager, Marketing Data Performance & Intelligence
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Job Summary
Senior Manager Marketing Data Performance & Intelligence
Job No.: 692588
Location: Mulgrave
Employment Type: Full-time
Duration: Continuing appointment
Remuneration: $145062 - $153976 pa HEW Level 09 (plus 17% employer superannuation)
- Amplify your impact at a world top 50 University
- Join our inclusive collaborative community
- Be surrounded by extraordinary ideas - and the people who discover them
The Opportunity
Join Monash University as aSenior Manager Marketing Data Performance and Intelligence and lead the design governance and performance measurement of the Universitys enterprise marketing data ecosystem.
This role sits at the intersection of marketing data engineering and analytics with responsibility for ensuring marketing data is structured governed and operationalised for trusted reporting insight generation and performance optimisation at scale.
You will define and steward the marketing data architecture across CRM CDP Martech and analytics platforms ensuring consistent data models scalable pipelines and high-quality data products that support downstream reporting activation and experimentation.
Operating with strong executive visibility you will translate complex datasets into structured performance frameworks enabling attribution funnel analysis predictive modelling and decision-grade insights across the student lifecycle. You will also lead a specialist team spanning data governance analytics engineering and performance reporting embedding robust standards for data quality metadata lineage and compliance.
Key Responsibilities
Lead the architecture design and optimisation of the marketing data ecosystem across CRM CDP Martech and analytics platforms
Define and maintain canonical data models taxonomies data marts and semantic layers for marketing reporting and activation
Establish and govern enterprise-wide data standards including metadata lineage quality rules and access controls
Design and implement marketing performance frameworks covering funnel analytics attribution cohort analysis and channel performance
Develop executive reporting layers dashboards and data products that translate complex datasets into decision-ready insights
Support predictive modelling forecasting and experimentation frameworks across the lead-to-enrolment funnel
Lead data governance practices ensuring privacy compliance auditability and data integrity across all marketing datasets
Build and lead a multidisciplinary team spanning analytics reporting and data governance capability
Key Selection Criteria
Senior experience leading marketing data analytics engineering or data governance functions in complex enterprise environments
Deep expertise in marketing analytics attribution modelling funnel analysis and performance measurement frameworks
Strong capability in designing and stewarding data architectures including data marts canonical models and integration across CRM/CDP ecosystems
Proven experience implementing data governance frameworks including data quality metadata management lineage and access controls
Strong commercial and analytical acumen with ability to translate complex datasets into actionable business insights
Experience with predictive modelling forecasting and statistical methods applied to marketing or customer lifecycle data
Demonstrated ability to influence senior stakeholders through structured insight narrative and data storytelling
Proven leadership of technical or hybrid teams across analytics data engineering or BI functions
About Monash University
We value difference and diversity and welcome and celebrate everyones contributions lived experience and expertise. Thats why we champion an inclusive and respectful workplace culture where everyone is supported to succeed.
Some 20000 staff work for Monash around the world. We have 95000 students four Australian campuses and campuses in Malaysia and Indonesia. We also have a major presence in India and China and a significant centre and research foundation in Italy.
In our short history we have skyrocketed through global university rankings and established ourselves consistently among the worlds best tertiary institutions. We rank in the worlds top-50 universities in rankings including the QS World University Rankings 2026.
Today we have the momentum to create the future we need for generations to come. Accelerate your change here.
Monash supports flexible and hybrid working arrangements. We have a range of policies in place enabling staff to combine work and personal commitments. This includes supporting parents.
To Apply
For instructions on how to apply please refer to How to apply for Monash Jobs. Your application must include your latest CV and Cover Letter outlining your suitability to the role.
Diversity is one of our greatest strengths at Monash. We encourage applications from Aboriginal and Torres Strait Islander people culturally and linguistically diverse people people with disabilitiesneurodivergent people and people of all genders sexualities and age groups.
We are committed to fostering an inclusive and accessible recruitment process at Monash. If you need any reasonable adjustments please contact us at in an email titled Reasonable Adjustments Request for a confidential discussion.
Your employment is contingent upon the satisfactory completion of all pre-employment and/or background checks required for the role as determined by the University.
Enquiries:Jonathon RyanDirector Marketing Technology Data and Analytics
Position Description:Senior Manager Marketing Data and Intelligence
Applications Close:Wednesday 24th June 11:55pm AEST
Supporting a diverse workforce
Monash University recognises that its Australian campuses are located on the unceded lands of the people of the Kulin nations and pays its respects to their elders past and present.
Required Experience:
Senior Manager
