Martech Coordinator
Job Summary
HBF Employee Benefits
FREE Corporate Gold Hospital Insurance (for you and your family)
3 additional wellbeing days off a year (on top of our standard 20 days annual leave and 10 days personal leave) pro rata
2 volunteering days per year
18 weeks paid parental leave
Access to corporate discounts across a range of gyms retail restaurants and hotels
Centrally located CBD office
Hybrid working arrangements available
This position is open to candidates in Perth or Melbourne on a permanent full-time basis.
About the Role
As a MarTech Coordinator you will play a key role in bringing HBFs member engagement strategy to life through the delivery of targeted lifecycle campaigns and marketing journeys. Working within the Member Engagement team youll support the design execution and optimisation of communications across our marketing automation platform ensuring a high standard of quality accuracy and member experience.
The key responsibilities of this role include:
Supporting the design build and execution of lifecycle campaigns and automated journeys across marketing platforms
Translating business requirements into accurate campaign setup including email builds and audience configuration
Conducting thorough QA to ensure campaigns meet compliance brand and operational standards
Assisting with A/B testing and optimisation to improve engagement and performance outcomes
Preparing and maintaining campaign reporting including performance insights and recommendations
Collaborating with stakeholders across marketing content and creative teams to deliver campaigns on time
A Day in the Life
You might start your day designing and building engaging personalised emails for members to help them get the most out of their cover. Before lunch youll pivot into analysing performance and sharing insights with the team on whats working well and where we might need to redesign to improve future campaigns. Before the day ends youll QA a new journey build and check-in with the rest of the MarTech team on best practice to ensure everything you deliver is both technically sound and genuinely memberfocused.
About You
You are a detail-oriented and collaborative marketing professional with a passion for digital engagement and customer communications. You enjoy working in a fast-paced environment take pride in delivering high-quality work and are keen to build your capability in marketing automation and MarTech.
Ideally you will have:
A keen eye for design with the ability to build visually compelling emails and develop new modules that align with brand standards and enhance member engagement
Experience in marketing automation digital marketing or campaign execution within CRM/email platforms
Strong attention to detail with the ability to deliver accurate high-quality work consistently
Excellent organisational skills and the ability to manage multiple tasks and deadlines
Confidence working with data including campaign audiences reporting and QA processes
Effective communication skills and the ability to collaborate with cross-functional teams
A proactive mindset with strong problem-solving skills and willingness to learn and adapt
Keen to Apply
Great! Applying is as simple and quick as clicking on the Apply button to complete your application.
Our recruitment and selection process includes a variety of assessment methods including reference checks National Police Clearance and verification of working rights in Australia.
Inclusion and Accessibility
At HBF we believe in the potential of every individual. Were committed to creating an inclusive workplace where diverse perspectives are celebrated because they make us stronger. We encourage applications from everyone including Aboriginal and Torres Strait Islander peoples people with disabilities and members of the LGBTQIA community including transgender and gender-diverse applicants.
We want you to Be You Be Bold and feel supported every step of the way. If you require any adjustments or alternative formats during the recruitment process please contact us at .
To learn more about our commitments visit: Community Initiatives HBF Health Insurance
Required Experience:
IC